1. Home
  2. Zee launches 'Zindagi' channel with Pakistani content

Zee launches 'Zindagi' channel with Pakistani content

[email protected] (PTI)
June 4, 2014

New Delhi, Jun 4: Zee Entertainment Enterprises Ltd (ZEEL) launched premium channel 'Zindagi' with content primarily from Pakistan.

The group will spend up to Rs 100 crore on marketing of the channel, which will later also include global content from places like Latin America, Egypt and Turkey.

Zee launches Zindagi

"We are creating a new category with the launch of this premium channel.

We plan to invest Rs 80-100 crore on marketing in the first 12 months," ZEE Chief Creative & Content Officer (CCCO) Bharat Ranga told PTI.

The channel will go on air from June 23 and later on will have content from Latin America, Egypt and Turkey, Zee Content Head-Special Projects Shailja Kejriwal said.

In the first few weeks of launch, the channel will run 6-7 shows.

"These shows are hand-picked stories with Pakistani artists, writers and directors. Content on the channel will be a mix of original and acquired shows," Kejriwal added.

The channel will have a dual revenue model -- subscription and advertising.

Zindagi will be a 24-hour channel and will be available only in India on both Analog and Digital (DTH and digital cable) platforms.

In August last year, the group had launched a premium movie channel &picture and a free-to-air Zee Anmol.

Comments

Add new comment

About text formats
  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
January 11,2020

Washington, Jan 11: Fresh off his win at the Golden Globes, actor Joaquin Phoenix participated in a climate change protest and was arrested by the police.

The "Joker" star took part in the weekly protests against climate change, started by Hollywood veteran Jane Fonda.

According to Variety, the 45-year-old actor also addressed the crowd of close to 300 people.

In his short speech, he took aim at the meat and dairy industry for being the third leading cause of the climate crisis.

"Sometimes we wonder what can we do in this fight against climate change, and there is something that you can do today and tomorrow, by making a choice about what you consume," Phoenix said.

"There are things I can't avoid. I flew a plane here today, or last night rather, but one thing I can do is change my eating habits," he added.

Besides Phoenix, veteran Hollywood star Martin Sheen also turned up for the protest and got arrested by the police. Actors Maggie Gyllenhaal and Susan Sarandon were also present.

Capitol Police said it arrested 147 people who were charged with crowding, obstructing or incommoding. All the protestors were later released.

Fonda, who was on stage with Phoenix, called him "one of the greatest living actors today".

She has been protesting weekly as part of her "Fire Drill Fridays" initiative since announcing she was moving to Washington "to be closer to the epicenter of the fight for our climate." Her participation has ended in multiple arrests.

Earlier this month, Phoenix had talked about climate change at the Golden Globes ceremony, asking Hollywood to walk the talk on the issue.

Comments

Add new comment

About text formats
  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
July 30,2020

New Delhi, Jul 30: On his 47th birthday on Thursday, actor Sonu Sood announced three lakh jobs for migrant labourers on the job portal 'Pravasi Rojgar' that he had launched earlier this month.

The 'Dabangg' actor who has launched several initiatives for helping migrant labourers of the country made the announcement about the additional three lakh jobs on his Instagram account.

Sood posted two flyers of the employment application and shared that the jobs came with additional benefits like PF and ESI.

"On my birthday a small initiative from my side...3 lakh jobs tied up for Pravasirojgar.com. All these will provide good wages, PF, ESI, and other benefits," he wrote in the caption.

He further went on to thank the organisations that had partnered with him for the initiative.
"Thank you AEPC, CITI, Trident, Quesscorp, Amazon, Sodex, Urban Co, Portea, and all others for creating these opportunities with me. #AbIndiaBanegaKamyaab @pravasirojgar," he wrote.

Hailed as the 'messiah' of migrant labourers, Sood has helped hundreds of thousands of migrants to reach their native places amid the coronavirus induced lockdown when many like them were walking back to their homes.

Besides labourers, he has also helped students and other people stranded in different parts of the country amid the lockdown. 

Comments

Add new comment

About text formats
  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
June 6,2020

New Delhi, Jun 6: Actor Ayushmann Khurrana took the internet by storm as he posted a picture of himself in the dark 'Joker' avatar on Saturday.

Artist Swapnil Pawar transformed Khurrana into the 'Joker' through his artwork which the actor posted on his Instagram.

"Do I really look like a guy with a plan? You know what I am? I'm a dog chasing cars. I wouldn't know what to do with one if I caught it ... I'm an Agent of Chaos!" Khurrana quoted a famous dialogue from the film 'Joker' in the caption.

The 35-year-old actor, who hasn't played an outright negative role in his career further revealed his fascination for negative characters in the caption.

"Sinister, menacing, evil, cold, conniving yet brilliant, genius - have always thought of playing a negative character like Joker. Thank you @swapnilmpawar for reading my mind and this incredible artwork!" he wrote.

Khurrana believes that though it is good to portray different roles and he would love to play a negative character but the message at the end should be positive.

"I will be happy to play a negative character. I would love to play a morally corrupt person. That will be out of my realm. But the message, at the end of the day, should be positive. I don't want to endorse wrongdoings on screen," he said.

The new look of the 'Article 15' actor won hearts as the post was flooded with scores of comments from his fans.

Comments

Add new comment

About text formats
  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.