Zee launches 'Zindagi' channel with Pakistani content

June 4, 2014

New Delhi, Jun 4: Zee Entertainment Enterprises Ltd (ZEEL) launched premium channel 'Zindagi' with content primarily from Pakistan.

The group will spend up to Rs 100 crore on marketing of the channel, which will later also include global content from places like Latin America, Egypt and Turkey.

Zee launches Zindagi

"We are creating a new category with the launch of this premium channel.

We plan to invest Rs 80-100 crore on marketing in the first 12 months," ZEE Chief Creative & Content Officer (CCCO) Bharat Ranga told PTI.

The channel will go on air from June 23 and later on will have content from Latin America, Egypt and Turkey, Zee Content Head-Special Projects Shailja Kejriwal said.

In the first few weeks of launch, the channel will run 6-7 shows.

"These shows are hand-picked stories with Pakistani artists, writers and directors. Content on the channel will be a mix of original and acquired shows," Kejriwal added.

The channel will have a dual revenue model -- subscription and advertising.

Zindagi will be a 24-hour channel and will be available only in India on both Analog and Digital (DTH and digital cable) platforms.

In August last year, the group had launched a premium movie channel &picture and a free-to-air Zee Anmol.

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News Network
July 27,2020

Mumbai, Jul 27: Reel life villain Sonu Sood turned real life hero once again, this time by gifting a tractor on Sunday to a farmer in a remote village in Andhra Pradesh to help him till the land. The actor came up with the gift after coming through a video clip on Twitter wherein a tomato farmer in Madanapalle in Chittoor district was seen ploughing the land with his two daughters carrying the yoke on their shoulders.

In his instant reaction, Sood promised a pair of ox to the farmer, but later said the family deserved a tractor. "So sending you one. By evening a tractor will be ploughing your fields. Stay blessed," Sood, who acted as a villain in numerous Telugu films, said in a tweet.

True to his word, a new tractor was delivered to the elated farmer Nageswara Rao at his Mahalrajupalle village by Sunday night. Telugu Desam Party president N Chandrababu Naidu, who belongs to Chittoor district, hailed the actor's gesture.

"Spoke with @sonusood ji and applauded him for his inspiring effort to send a tractor to Nageswara Rao's family in Chittoor district. Moved by the plight of the family, I have decided to take care of the education of the two daughters and help them pursue their dreams," Naidu said in a tweet.

Rao's elder daughter completed her Intermediate while the second one passed Class 10. Rao used to run a tea stall in Madanapalle before coronavirus left him out of business. He returned to his native Mahalrajupalle village to take up agriculture once again.

Given his penury, he could not hire either a pair of bulls or a tractor to till the land, when his daughters volunteered to help him on the chores. Their plight went viral on social media following which the actor stepped in with help.

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News Network
July 14,2020

New Delhi, Jul 14: Going down the memory lane, late Bollywood actor Sushant Singh Rajput's close friend and actor Rhea Chakraborty recalled her memories with the departed actor as Rajput's untimely demise completed one month on Tuesday.

This marks the 'Jalebi' actor's first social media post dedicated to Rajput after his demise.

Chakraborty took to Instagram to post two pictures of herself with the 'Kai Po Che!' actor and complimented the post with a long emotional note.

She began the note by stating how she is "still struggling" to face her emotions and said that she will never come to terms with the actor's demise.

"Still struggling to face my emotions.. an irreparable numbness in my heart. You are the one who made me believe in love, the power of it," she wrote.

"You taught me how a simple mathematical equation can decipher the meaning of life and I promise you that I learnt from you every day. I will never come to terms with you not being here anymore," she added.

Terming Rajput as the "greatest physicist," the 'Mere Dad Ki Maruti' actor then recalled Rajput's passion for astrophysics.

"I know you're in a much more peaceful place now. The moon, the stars, the galaxies would've welcomed "the greatest physicist "with open arms," Chakraborty wrote.

Full of empathy and joy, you could lighten up a shooting star - now, you are one. I will wait for you my shooting star and make a wish to bring you back to me," she added.

Remembering the bond that she shared with him, Rhea wrote, "You were everything a beautiful person could be, the greatest wonder that the world has seen. My words are incapable of expressing the love we have and I guess you truly meant it when you said it is beyond both of us."

"You loved everything with an open heart, and now you've shown me that our love is indeed exponential," she added.

The 28-year-old actor ended the note by stating how she will love Rajput for a "lifetime."

"Be in peace Sushi. 30 days of losing you but a lifetime of loving you....Eternally connected. To infinity and beyond," she wrote.

Chakraborty and Rajput were close friends and were also set to share the screen space in the film 'Happy Anniversary.'

Sushant Singh Rajput was found dead in his Mumbai residence on June 14. The investigation in the case related to Rajput's demise is currently underway for which Chakraborty was also interrogated by Mumbai Police.

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Agencies
July 8,2020

Mumbai: The 11th edition of KASHISH Mumbai International Queer Film Festival is going virtual this year due to the COVID-19 lockdown. The festival is coming up with a full-slate of 157 films from 42 countries.

Tipped as South Asia's biggest LGBTQIA+ film festival, it is the first Indian film festival to come up with a slate of new programs for this year.

The slate of films include 30 films from India, as well as films from countries like Belarus, Iran, Iceland, Lebanon, Macedonia, Malaysia, Puerto Rico, Tunisia, etc.

"We are extremely delighted to launch the registration for the KASHISH 2020 Virtual with a full slate of films as well as panel discussions, filmmaker Q&As, etc, almost replicating the ground event. Only this year not only Mumbaikars but people across India and the world can participate in the festival and enjoy amazing LGBTQIA+ films, discussions and performances!", said Sridhar Rangayan, festival director.

"We are thrilled by almost 95 per cent of the filmmakers whose films were selected to screen at the ground festival, agreeing to screen with us at our online festival. We are overwhelmed by the response from the filmmakers, and we are really glad to reach their films out to the world. This speaks a lot about their trust and support towards the festival", said Saagar Gupta, Director, Programming.

The registrations to attend the festival is now open and details can be viewed at the festival website http://mumbaiqueerfest.com/attend/ along with information about the film line-up. There are early-bird full-festival passes at a modest price in India and outside India. The early-bird offer will be open for a week.

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