After a limit, it's not actor's responsibility: Vidya Balan on endorsements

June 9, 2015

vidya-balan1Mumbai, Jun 9: Actress Vidya Balan believes an actor is responsible for the brand he or she endorses, but only to an extent.

Her comment comes in the wake of the Maggi controversy which has highlighted the responsibility of a celebrity brand endorser regarding a product.

When asked about her take on it, Vidya, during a promotional event of her forthcoming film "Hamari Adhuri Kahani", said: "I don't think that after a limit it's an actor's responsibility... because if I am endorsing a product, I can only find information to a certain extent, like, what sort of material has been used to make that particular product. But I cannot go to factory and make the product."

Vidya herself endorses some products.

The past few weeks have seen names of stars like Amitabh Bachchan, Madhuri Dixit Nene and Preity Zinta being dragged in controversy over endorsing Maggi, which was found to have harmful elements.

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Agencies
March 3,2020

Chennai, Mar 3: Makkal Needhi Maiyam president and actor Kamal Hassan on Tuesday appeared before Chennai Police on Tuesday in connection the deaths last month of three people on the set of the movie, 'Indian 2'.

Hassan appeared before Chennai Police Commissioner in Egmore to record his statement.

Three people died while around 10 suffered injuries when a crane collapsed while shooting of the film was underway in Chennai at EVP Studios on February 19.

Madhu, personal assistant to director Shankar, Krishna, assistant director, and a staffer Chandran, lost their lives in the incident.

In an open letter, "Indian 2" Director S Shankar announced Rs 1 crore as financial assistance to the kin of the deceased.

'Indian 2' stars Kamal Haasan, Kajal Agarwal, Rakul Preet, Siddharth, Priya Bhavani Shankar, Delhi Ganesh and Nedumudi Venu in prominent roles.

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News Network
July 26,2020

Mumbai, Jul 26: Just days after actor Kangana Ranaut made some claims on Sushant Singh Rajput's suicide case and asked why the Mumbai police is not summoning some people of the Hindi film industry, Maharashtra Home Minister Anil Deshmukh on Sunday said that film director Mahesh Bhatt and Karan Johar's manager will be called for the questioning.

"Tomorrow Mahesh Bhatt will be called for questioning and we will later call Karan Johar's manager too. If required Karan Johar can also be called for the questioning in Sushant Singh Rajput case," he said while speaking to news agency.

A day Rajput's suicide, Kangana had released a two-minute video speaking highly of the deceased actor and accusing certain sections of the film industry for not acknowledging the star's talent.

Kangana had also claimed that some of the last social media posts by the actor made it evident that he was struggling to survive in the industry.

According to the police, statements of 39 people, including film critic Rajeev Masand, director-producer Sanjay Leela Bhansali, and filmmaker Aditya Chopra have been recorded in the investigation so far.

Rajput was found dead in his Mumbai residence on June 14.

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News Network
April 25,2020

Mumbai, Apr 25: Actor Vidya Balan has decided to donate 1000 Personal Protective Equipment (PPE) kits to the frontline healthcare staff across India.

In a video message posted on her Facebook page, the actor announced that she is also collaborating with celebrity shout-out platform Tring to raise money for additional 1000 PPE kits.

“In the war against COVID-19 our health care professionals are like our soldiers at the border fighting for our health and freedom. Just like we equip our soldiers for the battle we must do the same with our medical staff. There is a critical shortage of PPE for our senior doctors, residents, nurses and ward boys in their daily work.

“As a result, a lot of our hospitals are not functioning at full capacity. Join me in changing this now. I am donating 1000 PPE ktis to hospital and medical staff across the country. And I am pledging to raise money for another 1000,” she said.

According to a statement issued by the actor’s team, she has joined hands with Tring to provide additional 1000 PPE kits, in association with Manish Mundra of Drishyam Films and photographer-producer Atul Kasbekar.

For donations made through Tring, Vidya will be recognising the support of every donor by sending a personal thank you video message, and a chance for a two-minute video call with her.

Vidya said each PPE kit is worth Rs 650 (all-inclusive of delivery costs and applicable taxes) and it consists of one coverall laminated and waterproof, nitrile gloves, goggles, face shields, 3-ply surgical mask and shoe covers.

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