Amitabh Bachchan appointed WHO goodwill ambassador for Hepatitis

executive@coastaldigest.com (Agencies)
May 12, 2017

Mumbai, May 12: Bollywood legend Amitabh Bachchan has been appointed by the World Health Organization as its Goodwill Ambassador for Hepatitis in South-East Asia Region to boost awareness and intensify action to arrest the hepatitis epidemic.

amitabh“I am absolutely committed to the cause of hepatitis. As a person living with hepatitis B, I know the pain and sufferings that hepatitis causes. No one should ever suffer from viral hepatitis,” Bachchan said at an event here organized by World Health Organization.

Announcing Mr Bachchan’s association with WHO, Dr Poonam Khetrapal Singh, Regional Director for WHO South-East Asia, said, “this historic association is expected to help strengthen WHO’s efforts in reducing the high numbers of premature deaths and illnesses from viral hepatitis which is not only causing hardships to individuals and families, but also impacting health and development across the region."

Though preventable, viral hepatitis kills 410,000 people in the region every year, mostly people in their productive years. Nearly 90 million people suffer from chronic liver disease that is driving rates of liver cancer and cirrhosis in the region, according to the latest WHO estimates released this year.

As WHO Goodwill Ambassador for Hepatitis in the region, Bachchan will lend his voice and support to public awareness programmes that aim to scale up preventive measures and advocate for early diagnosis and treatment of viral hepatitis to reduce the disease burden.

Among preventive measures, hepatitis B vaccination – a dose within 24 hours of birth followed by three doses in the first six months of life, as per the national immunization schedule of countries in the region, – provides protection and prevents mother-to-child transmission of the disease. Safe practices related to injections, blood transfusions and other procedures can prevent the spread of hepatitis B and C while clean water and hygienic food can reduce the risk of hepatitis A and E infection.

This is the first formal association between WHO and Bachchan, who served as UNICEF Goodwill Ambassador for Polio in India, and has been supporting and promoting various health related issues in the country such as childhood immunization programme, tuberculosis and ‘clean India’ campaign.

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News Network
April 2,2020

Mumbai, Apr 2: Ramayan, the over three-decade-old TV series based on Hindu mythology, garnered 170 million viewers in four shows over the last weekend in its new avatar, the BARC said on Thursday.

This catapulted the Ramanand Sagar production as the highest watched serial in the Hindi general entertainment space ever, the Broadcast Audience Research Council said.

The show was relaunched last Saturday amid the gloomy times of lockdown due to the COVID-19 pandemic, and a lot of thrust laid by the government machinery to popularise the series.

BARC's chief executive Sunil Lulla said the numbers notched up by the series was a bit surprising and called the move as a brilliant one by the Prasar Bharti.

He said eventually, we will also see advertisers flock the series which will be running for a few more days.

The inaugural show of the series on Saturday morning had 34 million viewers glued to their TV sets watching and enjoyed a rating of 3.4 per cent, while a telecast the same evening had 45 million viewers and a rating of 5.2 per cent.

The show bettered its performance on Sunday, with 40 million and 51 million people watching it in the morning and evening telecasts, respectively.

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News Network
June 9,2020

Bengaluru, Jun 9: There’s no denying the fact that Sudeep is one of the most popular and sought-after names in Kannada cinema. The versatile actor has won the love of fans due to his ‘pan-India’ look and impressive selection of roles. A self-made star, he paid his dues before making it big in Sandalwood. The Bachchan actor had, some time ago, told Film Companion that his initial years in the industry were anything but easy.

 The mass hero revealed that his first two movies never saw the light of the day as they were abandoned midway. Following the setback, he finally made his Kannada debut with V Umakanth’s Thayavva and began a new chapter in life. Sadly, the film sank without a trace and was removed from theatres within three days of its release.

“My first two films did not see the light of the day while the third one did not see people,” he added.

Sudeep ultimately tasted success with the 2001 release Huchcha and the rest is history. Over the years, ‘Deepanna’ has starred in several commercially successful movies and proved that he is a certified ‘A-lister’. The star has also made an impact in non-Kannada movies like Rann and Eega, expanding his fanbase big time.

Coming to the present, Sudeep was last seen in the Bollywood biggie Dabangg 3 that did decent business at the box office. The actioner saw him share screen space with Salman Khan, giving fans a reason to rejoice. The cast included Arbaaz Khan and Sonakshi Sinha.

He will be turning his attention to the Kannada biggie Kotigobba 3, the third instalment of the Kotigobba series. The film, directed by Shiva Karthik, is one of the biggest movies of the year. It features Shraddha Das, Madonna Sabastian and Aftab Shivdasani in key roles.  He  will also be seen in the Anup Bhandari-directed Phantom.

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News Network
April 5,2020

New Delhi, April 5: Superstar Shah Rukh Khan on Sunday in a written message urged people to stay kind to each other and support each other in the testing times amid coronavirus crisis.
The message was shared by the actor's production company - Red Chillies Entertainment.

"At a time when the human race is facing an immense crisis, there can only be one true response: The expression of Humanity itself. This is a moment for all of us to come together in a collective effort to make each other kinder, stronger and braver to face the days ahead," said Khan.

The message from the megastar can be seen as an attempt to instill positivity and calm amidst the current situation of chaos.

"This crisis is not going to pass in a hurry, it will take its time and its toll on all of us. It will also show us that there isn't really a choice between looking out for ourselves and looking out for one another," he said.

"There's nothing more obvious in the spread of this pandemic than the fact that each one of us is inextricably connected to each other, without any distinction," he added.

He urged people to stay compassionate towards each other and also said that how we deal with this pandemic will define India as a Nation.

"So, while we do whatever we can to support each other in our own small ways, the compassion we show to those who are likely to face the most brutal brunt of both, the pandemic and its economic consequences will define us as a generation and as a Nation," the 'Kal Ho Na Ho' actor said.

"The scourge we are up against. is fearsome and unknown to us. Like all uncharted paths, our journey to overcome every new challenge it throws at us will be arduous. There will be times when the best intentions might yield the wrong results. There may also be times when we accidentally stumble upon important solutions," he added.

The 54-year-old actor urged people to confront each challenge with courage and said that he will do his best it.

"All we can really do is try our utmost to adapt and confront each challenge with courage. As a nation, and as a people, it is our duty to give it all we've got. I am going to try my best and I know each one of you will do so too. Only together we will able to fight through these difficult and unimaginable days. Together. we will overcome," he said.

He also added short poetry which said that a bright day follows this dark night and new beginnings of the day are awaiting.

"Raat ke baad naye diin ki sahar aayegi, Din nahi badlega, tareekh Badal jayegi..." read the message.

King Khan ended the message by urging people to ta maintain a physical distance with others.
"I pray for you and your families, please do the same for me. And follow Physical Distancing..........Physical Distancing.. Physical Distancing...PLEASE," said Shah Rukh Khan.
Earlier on Saturday, the Padma Shri awardee along with his wife Gauri Khan offered their personal office space in Mumbai for quarantine purpose for children, elderly and women.
The couple has also made donations to the PM CARES Fund and shared that his companies -- Kolkata Knight Riders, Red Chillies Entertainment, Meer Foundation, and Red Chillies VFX -- are taking several initiatives to support the relief efforts.

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