Coca-Cola enters 5-year partnership with ICC

Agencies
February 1, 2019

Gurgaon, Feb 1: Beverages major Coca-Cola on Thursday announced a partnership with the International Cricket council (ICC) for the next five years, till 2023.

The cola major is entering into the cricket space to be the worldwide non-alcoholic partner for the global cricketing body.

The move would help the company, which is building a consumer centric portfolio around the globe, T Krishnakumar, President Coca-Cola India and South West Asia said here.

The company, however, did not disclose the financial details of the deal.

The five-year partnership will cover all ICC events around the world, including the ICC Men's Cricket World Cup 2019 in England and ICC's men's and women's T20 world cup in Australia in 2020 and the Women's World Cup in 2021.

"It's our pleasure to welcome Coca-Cola on board as an ICC partner for next five years. As one of the biggest sports (cricket) with more than one billion fans, we are delighted to be a partner with Coca-Cola," said ICC Chief Executive David Richardson.

Krishnakumar said,"in the lines of our long history of partnering with major sports globally, our strategic partnership with ICC, reinforces our long standing commitment to refresh sports fans."

Rival PepsiCo was one of the ground sponsors of ICC world cup 2015.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
February 29,2020

Melbourne, Feb 29: India skipper Harmanpreet Kaur on Saturday said the team management has given Shafali Verma the freedom to play her natural game, which has set the Women's T20 World Cup ablaze.

The 16-year-old announced her emergence on the global stage by becoming the second highest run getter in the ongoing tournament. She has so far scored 161 runs, hitting 18 fours and nine sixes in four matches at an astounding strike rate of 161.

On Saturday, Shafali hit a 34-ball 47 to steer India to a seven-wicket victory over Sri Lanka after spinner Radha Yadav produced a career-best 4/23.

"Shafali is someone who loves to play big shots, and we don't want to stop her. She should continue doing the same and she should continue enjoying her game," Harmanpreet said after the match.

India entered the semifinals with an all-win record as they led Group A with eight points from four games and the captain insisted it is important to continue the winning momentum.

"It's really important to keep the momentum when you are winning games. You really work hard, so you can't afford to lose that momentum. You can't bowl same pace and lengths on these wickets, so you need to keep rotating the bowlers."

"Today I tried to be positive and got a few boundaries. In the upcoming games I'll try to give my best," Harmanpreet said.

Meanwhile, Sri Lanka skipper Chamari Atapattu rued the reprieves given by her side to Shafali in the form of two dropped catches.

"I think that score was not enough, we lost couple of chances, specially Shafali, it was hard to stop her," she said.

"Yeah, I got a good start but unfortunately got out in the 10th, would have wanted to stay in there till the 16th or the 17th over. I hope we can beat Bangladesh in our last game," she added.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
January 13,2020

Mumbai, Jan 13: India spearhead Jasprit Bumrah on Sunday headlined the BCCI Annual Awards function, grabbing the prestigious Polly Umrigar award apart from annexing the Dilip Sardesai honour for his exploits in international cricket in the 2018-19 season.

Polly Umrigar award is presented to the best male International cricketer and it carries a citation, trophy and cheque for Rs. 15 lakh.

Dilip Sardesai award is conferred on both the highest wicket-taker and highest run-getter in Test cricket. Bumrah took 34 wickets in six matches with three five-wicket hauls.

Prolific Saurashtra batsman Chetshwar Pujara was picked for the honour for scoring 677 runs in 8 matches at an average of 52.07 with three centuries and two half centuries.

Bumrah, the world's number ODI bowler made his Test debut during India's tour of South Africa in January 2018 and hasn't looked back since.

He picked up a five-wicket haul in South Africa, England, Australia and the West Indies, becoming the first and only Asian bowler to achieve the feat.

He played a stellar role in the historic 2-1 Test series win in Australia, India's first Down Under and which helped them retain the Border Gavaskar Trophy.

While Bumrah netted the biggest prize in the men's category, Poonam Yadav claimed the top prize in women's section and was awarded the best international cricketer.

The award will be another feather in the leg-spinner's cap who recently received the Arjuna Award.

Former India captains Krishnamachari Srikkanth and Anjum Chopra were presented the Col CK Nayudu Lifetime Achievement Award and the BCCI Lifetime Achievement Award for women respectively.

A member of the 1983 World Cup-winning team, Srikkanth took on the fearsome West Indies fast bowlers and scored an attacking 38, the top individual score in the low-scoring final at the Lord's.

He also captained India and post-retirement served as the chief selector and it was during his tenure that the 2011 World Cup squad was picked.

Anjum is one of the finest batswomen and the first Indian to play 100 ODIs. In a career spanning 17 years, Anjum represented India in four 50-over World Cups and two T20 World Cup (played in one).

Mayank Agarwal, who emerged as an impact batsman starting with his debut series in Australia in 2018-19, received the best international debut in men's category while talented 15-year-old Shafali Verma grabbed the same in the women's category.

Mumbai all-rounder Shivam Dube, who impressed in the recently concluded T20 series against Sri Lanka, was presented the Lala Amarnath Award for the best all-rounder in the Ranji Trophy while Delhi's Nitish Rana received the same for doing well in the limited overs competition.

India's middle-order batsmwoman Deepti Sharma received the Jagmohan Dalmiya Trophy for best woman cricketer in senior domestic circuit while Shafali was picked for honour in the junior category.

Virender Sharma was adjudged the best umpire in domestic cricket while Vidarbha Cricket Association were presented the best performance award in domestic cricket for wining the Ranji Trophy.

BCCI president Sourav Ganguly said, “The BCCI Awards is our way of recognising the finest on-field performances right from the age group to senior level and also honour our legends.”

Board secretary Jay Shah said, “We wanted to make Naman bigger and better and have introduced four new categories highest run-getter and wicket-takers in WODIs and best international debut men and women from this year.”

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
February 20,2020

New Delhi, Feb 20: Grappler Divya Kakran on Thursday became the second Indian woman to win a gold medal at the ongoing Asian Wrestling Championship.

Divya, a bronze medallist at Asian Games 2018, earned her first gold by winning all her four bouts against Kazakhstan, Mongolia, Uzbekistan and Japan.

Her final bout against Naruha Matsuyuki of Japan was the closest one but she managed to outclass her opponent 6-4 to seal her name on the gold medal. The 68 kg category was played in round-robin format as only five wrestlers were in the fray.

India is likely to add some more medals to its tally when Nirmala Devi, Pinki, and Sarita go out to grapple for the yellow metal in their respective weight categories.

Three-time Commonwealth championship gold medallist, Nirmala Devi (50 kg) first defeated Munkhnar Byambasuren of Mongolia in the quarterfinals by 6-4 to reach the semis.

In the semi-finals, Nirmala got the better of Dauletbike Yakhshimuratova of Uzbekistan by 10-0 and will play against 2018 Under-23 World Champion Miho Igarashi of Japan for the gold medal.

Pinki (55 kg) started her day on a winning note against Shokhida Akhmedova of Uzbekistan by 12-4 in round 3 and lost to Kana Higashikawa of Japan to enter the semis where she defeated Marina Zuyeva of Kazakistan by a score of 6-0.

Pinki will play in the gold medal bout against Dulguun Bolormaa of Mongolia.

Sarita (59 kg) will now face Battsetseg Altantsetseg of Mongolia in the gold medal bout after winning against her opponents in the qualifiers, quarterfinals and semi-final by a score of 10-0, 11-0 and 10-3, respectively.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.