Deepika becomes brand ambassador of Indian Psychiatric Society

August 25, 2016

New Delhi, Aug 24: Bollywood actress Deepika Padukone, who herself battled depression, has joined hands with the Indian Psychiatric Society as its brand ambassador to spread awareness about mental health and help reduce the stigma associated with its ailments.

deepikaThe Society, founded in 1947, today said it recently entered into a partnership with Deepika's Bengaluru-based non-profit foundation, the Live Love Laugh Foundation (TLLLF), and they would jointly develop outreach programmes to highlight the urgent mental health challenges that India faces.

"Mental health of Indian citizens is a large and growing challenge for the country and the more resources we have to combat this issue, the better the chances that those who need help can secure the support they need.

"The Live Love Laugh Foundation and Indian Psychiatric Society have a shared vision to make mental health a priority for the government and for society at large. I am very pleased to support the activities of the Indian Psychiatric Society in my role as their brand ambassador," Deepika said.

She has offered her support on "pro bono basis", the foundation quoted her as saying in a statement.

The 30-year-old actress has been vocal about her struggle with mental anxiety and depression a few years ago, and last year had shared the experiences with media.

"We needed a person who could advocate the issues associated with mental health especially the stigma, and we are happy that Deepika has agreed to become our brand ambassador, which would help take the Society's mission forward, ie to spread awareness and reduce societal stigma," Indian Psychiatric Society President Dr G Prasad Rao told PTI.

"As per a latest published study, in India, about 5 per cent of the total population suffers from major or minor depression, 2-2.5 per cent from bipolar disorder and about 1 per cent from schizophrenia, while 15 per cent are suffering from mental anxiety disorder," Rao said.

He said that as part of the agreement with TLLLF, the Indian Psychiatric Society will assist it in the nationwide roll-out of a sensitisation program on mental health for doctors called 'Together Against Depression.'

"The programme, conducted in collaboration with the Indian Medical Association, commenced in May with a 'webinar' for doctors, from various specialities, and had nearly 2,000 participating doctors. The aim is to expand it to 5,000 doctors, by the end of this financial year," he said.

Rao said "most of the psychiatric disorders are found in the adolescent age group, and we hope Deepika's presence would give a boost to our drive".

India is home to the largest number of mental health patients in the world with at least 50 million Indians estimated to be undergoing depression at any one point in time, Rao claimed.

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News Network
February 10,2020

Feb 10: Bong Joon-ho’s film “Parasite” starts in a dingy, half-basement apartment with a family of four barely able to scratch out a life. There must be no place to go but up, right? Yes and no. There’s nothing predictable when the South Korean director is on his game.

This dark, socially conscious film about the intertwining of two families is an intricately plotted, adult thriller. We can go up, for sure, but Bong can also take us deeper down. There’s always an extra floor somewhere in this masterpiece.

It tells the story of the impoverished four-person Kim family who, one by one, and with careful and devious planning, all get employed by the four-person affluent Park family — as a tutor, an art teacher, a driver and a housekeeper. They are imposters stunned by the way wealth can make things easier: “Money is an iron. It smooths out all the creases,” says the Park patriarch with wonder.

Bong, who directed and wrote the story for “Parasite,” has picked his title carefully, of course. Naturally, he’s alluding to the sycophantic relationship by a clan of scammers to the clueless rich who have unwittingly opened the doors of their home on a hill. But it’s not that simple. The rich family seem incapable of doing anything — from dishes to sex — without help. Who’s scamming who?

Bong’s previous films play with film genres and never hide their social commentary — think of the environmentalist pig-caper “Okja” and the dystopian sci-fi global warming scream “Snowpiercer.” But this time, Bong’s canvas is a thousand times smaller and his focus light-years more intense. There are no CGI train chases on mountains or car chases through cities. (There is also, thankfully, 100% less Tilda Swinton, a frequent, over-the-top Bong collaborator.

The two Korean families first make contact when a friend of the Kim’s son asks him to take over English lessons for the Park daughter. Soon the son (a dreamy Choi Woo-sik) convinces them to hire his sister (the excellent Park So-dam) as an art teacher, but doesn’t reveal it’s his sis. She forges her diploma and spews arty nonsense she learned on the internet, impressing the polite but firm Park matriarch (a superb Jo Yeo-jeong.)

The Park’s regular chauffer is soon let go and replaced by the Kim patriarch (a steely Lee Sun-kyun). Ditto the housemaid, who is dumped in favor of the Kims’ mother (a feisty Jang Hye-jin.) All eight people seem happy with the new arrangement until Bong reveals a twist: There are more parasites than you imagined. The clean, impeccably furnished Park home will have some blood splashing about.

Bong’s trademark slapstick is still here but the rough edges of his often too-loud lessons are shaved down nicely and his actors step forward. “Keep it focused,” the Kim’s son counsels his father at one point. Bong has followed that advice.

There are typically dazzling Bong touches throughout. Just look for all the insect references — stink bugs at the beginning to flies at the end, and a preoccupation with odor across the frames. And there’s a scene in which the rich matriarch skillfully winds noodles in a bowl while, in another room, duct tape is being wrapped around a victim and classical music plays.

Bong could have been more strident in his social critique but hasn’t. There are no villains in “Parasite” — and also no heroes. Both families are forever broken after chafing against each other, a bleak message about the classes ever really co-existing (Take that, “Downton Abbey”).

“Parasite” is a worthy winner of the Palme d’Or at the Cannes Film Festival, the first South Korean movie to win the prestigious top prize. The director has called it an “unstoppably fierce tragicomedy.” We just call it brilliant.

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News Network
April 11,2020

New Delhi, Apr 11: Actor Hema Malini on Saturday expressed concern over the health workers, who are being treated badly and are restricted to enter their own building.

The 71-year-old actor took to Instagram and shared a video where she expressed concern over the situation the health workers are going through. "Friends, I have seen this in various news channels and I am very sad that the health workers are being treated very badly. They are being restricted to enter their own building," she said.

The 'Baghban' actor further said: "Just think, in such times, they are our safeguards amid such situation (coronavirus outbreak). They are the ones who are going to ground level and are finding out the patients suffering from the disease."

She went on to add that "they do so, to save you. Remember, opposing them is to play with the safety of the country and every citizen. That is why we should honour them. Jai Hind."

In the post accompanying the video, she wrote, "Some of you might have watched the following interview on India TV where I have spoken about how I spend a typical day during this lockdown and social distancing period. This is for those of you who might have missed it!"

The post garnered more than 1.3k views within 35 minutes of being posted on the photo-sharing platform.

Just like other celebrities, Hema Malini is also practicing self-isolation amid the 21-day government-imposed lockdown in view of coronavirus outbreak.

India's total cases of coronavirus on Saturday climbed to 7,529 including 242 deaths and 652 people, who have either been cured or discharged, said the Union Ministry of Health and Family Welfare on Saturday. 

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News Network
July 19,2020

New Delhi, Jul 19: Actor Deepika Padukone on Sunday confirmed the news of her teaming up with 'Baahubali' actor Prabhas for an upcoming project.

Padukone stated that she is "beyond thrilled" for her the project, which will be helmed by Nag Ashwin, who is known for delivering some hit Telugu movies.

He is known for directing the National-Award winning biopic 'Mahanati'. The forthcoming flick will be under the banner of Vyjayanthi Movies.

The 34-year-old star shared a video by the production house revealing the news, and wrote: "Beyond Thrilled! Cannot wait for what we believe is going to be an incredible journey ahead.."

In the video, the makers of the movie addressed their pride in collaborating with Deepika Padukone and Prabhas. The yet-to-be-titled movie will be the first film to see the two actors sharing the screen-space.

However, other details of the project are yet to be officially revealed.

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