SRK movie shoot fetches USD 5m for UAE: report

October 7, 2013

SRK_movieDubai, Oct 7: The shooting of Shah Rukh Khan-starrer "Happy New Year" has brought an estimated USD 5 million to the UAE.

The film commission said that its USD 5 million estimate for "Happy New Year" will be followed by a more precise figure this month or next.

According to a report in The National, benefits to the Emirate's economy would have included spending on hotel rooms, flights and equipment and space rentals.

"Happy New Year" took three weeks to shoot and is the first full-length feature film to be shot almost entirely in the Emirates. The film is to be released next year.

The film commission expects more interest from Bollywood now with two more films already confirmed. The commission did not provide details of the additional films.

The commission worked with Shah Rukh's production company, Red Chillies Entertainment for about a year to organize the shoot.

Bollywood films earlier used to choose Dubai as a location only for one or two scenes.

"This is not just a dance scene, but about 80-90 per cent of the whole film that was shot in Dubai. We had to learn the logistics. Normally we've only dealt with a maximum of 40 people who come to do a dance scene in two to five days," chairman of the film commission, Jamal Al Sharif, said.

The Red Chillies team was given many incentives from Dubai International Airport, Emirates Airline and immigration authorities. The entire movie crew booked 180 rooms at the Atlantis hotel on the Palm for 25 days.

"This will impact culturally on what they're doing. They're creating jobs and we're hoping that further Bollywood films will support (our) GDP. We are expecting the next door to open for Bollywood to be in Dubai and the Middle East," Al Sharif said.

Rebates and incentives are one of the key areas of focus for the film commission as it works to attract productions to the Emirate, not just from Bollywood, but from all over the world."We are putting together plans for the years to come to provide soft and hard incentives and rebates. Dubai is a tax-free destination and we have to take advantage of that.

"We're looking to improve many things. We have a project in Studio City which is part of a

Tecom investment to build a 50,000 square foot site with a water tank. These will benefit the filmmakers," Al Sharif was quoted by the newspaper as saying.

"Dubai needs to let the world know it has the infrastructure. It is comparable to any place in the world. It is high time a lot of Indian films, not just Bollywood, should be encouraged to come here and this will be a stepping stone to showcase the beauty of Dubai and how wonderful and easy it is to shoot (here)," Shah Rukh said in Dubai last month.

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News Network
March 26,2020

Mumbai, Mar 25: Filmmakers and actors, including Karan Johar, Taapsee Pannu and Ayushmann Khurrana, have pledged their support to a new initiative aimed at supporting the daily wage-earners who have been severely affected by the lockdown imposed to combat coronavirus.
The country is witnessing a 21-day lockdown, as announced by Prime Minister Narendra Modi, to contain the spread of the virus, which has claimed the lives of over 20,000 people globally.

The initiative, I Stand With Humanity, started by organisations -- the International Association for Human Values, the Art of Living Foundation and the Indian Film and TV Industry, will provide families of daily wage workers with 10 days of essential food supplies.

"I pledge to contribute and support this initiative! This is a situation that needs all our help, love, care and support," Karan posted on Twitter.

Taapsee said everyone must come forward to help the daily wage workers.

"This one for the daily wage workers. Because we need to do our bit for the ones who work with/for us. If not corona, lack of basic food might take them down. Let's help them to get through this," the actor wrote.

Ayushmann described the initiative as "truly noble".

"I vow to support this and contribute. India and Indians are under threat and each one of us have the power to make a difference. Let's support and care for each other as much as we can in this time of crisis. #Istandwithhumanity," he tweeted.

Kiara Advani and Rakul Preet Singh also pledged to contribute towards the initiative.

"Let's contribute! While some of us are safe at home, we can help those struggling right now... donate," Kiara said.

Rakul tweeted, "I support this noble initiative. Happy to contribute for this humanitarian cause. While staying safe at home, I urge every one else also to contribute online."

Actor Varun Sharma said, "I pledge to contribute & support this initiative #iStandWithHumanity"

"In times like these, we need to step up for the ones in need. I'm happy to contribute for this humanitarian cause. And guys whoever can help, you all can also contribute online," actor Sidharth Malhotra tweeted.

Filmmaker Nitesh Tiwari wrote, "There are a lot of daily wage earners who need our help during this tough time. Please help as much as you can. Here's the link to contribute online."

Actor Bhumi Pednekar said it was important to get together and help those who are "vulnerable and in need".

Actor Dia Mirza said, "We are in this together. YES we will help #DailyWageEarners get through this with hope and dignity. I am contributing to this effort and I hope many others in our fraternity will do as well."

Filmmakers Aanand L Rai and Sanjay Gupta have also backed the cause.

"One of the greatest gift a person can give another, is support. I whole heartily support this noble initiative. While staying safe at home, I urge every one else also to contribute online," Aanand tweeted.

Gupta called upon the public to help the daily wage-earners through the initiative.

On March 18, the Producers Guild of India had announced that they have set up a relief fund for daily wage-earners impacted by the shutdown of film, television and web productions amid coronavirus pandemic.

Their decision came after many filmmakers, including Sudhir Mishra, Vikramaditya Motwane and Anurag Kashyap, raised concerns over the impact of shutdown on the daily wage workers.

South star Pawan Kalyan announced on Twitter that he will donate Rs 1 crore to PM relief fund.

B N Tiwari, President of Federation of Western India Cine Employees (FWICE), however, claimed there has been no help from Bollywood personalities or the Producers Guild of India so far.

"In the South, Rajinikanth has donated Rs 50 lakh which is a great thing. But here, we haven't received any call or help from anyone from Bollywood yet."

"There is one production company called Frames that produces TV shows, they have given ration worth Rs 25 lakh but it is stuck at Navi Mumbai and we haven't been able to give that to workers as they can't come here. We are toying with the idea of taking help of police authorities to give the ration to the workers," Tiwari told news agency.

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News Network
April 2,2020

Mumbai, Apr 2: Ramayan, the over three-decade-old TV series based on Hindu mythology, garnered 170 million viewers in four shows over the last weekend in its new avatar, the BARC said on Thursday.

This catapulted the Ramanand Sagar production as the highest watched serial in the Hindi general entertainment space ever, the Broadcast Audience Research Council said.

The show was relaunched last Saturday amid the gloomy times of lockdown due to the COVID-19 pandemic, and a lot of thrust laid by the government machinery to popularise the series.

BARC's chief executive Sunil Lulla said the numbers notched up by the series was a bit surprising and called the move as a brilliant one by the Prasar Bharti.

He said eventually, we will also see advertisers flock the series which will be running for a few more days.

The inaugural show of the series on Saturday morning had 34 million viewers glued to their TV sets watching and enjoyed a rating of 3.4 per cent, while a telecast the same evening had 45 million viewers and a rating of 5.2 per cent.

The show bettered its performance on Sunday, with 40 million and 51 million people watching it in the morning and evening telecasts, respectively.

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News Network
March 28,2020

Chennai, Mar 28: Chennai City Corporation personnel stuck a home quarantine sticker at the office of actor-politician Kamal Haasan's Makkal Needhi Maiam office on Saturday, leading to speculation that the matinee star was quarantined for the coronavirus.

While there was speculation if Kamal Haasan was quarantined, the Greater Chennai Corporation said their staffers pasted the sticker on the premises because actress Gautami Tadimalli "returned from Dubai recently and her passport has this address (Eldams Road in upscale Alwarpet)."

The present residence of the actress was not known immediately.

The sticker read, "We are in home quarantine to safeguard ourselves and Chennai from the coronavirus." It was removed soon, an official said, declining to elaborate.

Kamal Haasan clarified in a statement that he was not quarantined.

"Based on the notice stuck outside my house, news has been spread saying that I have been quarantined. But most of you already know that I have not been living there for the past few years and the Makkal Needhi Maiam party office has been functioning from there," he said.

Further, the actor said, the news that he has been quarantined "is not true."

As a precautionary measure, he has been maintaining social distancing, he said.

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