ICC announces partnership with Facebook for carrying out digital content

Agencies
September 26, 2019

Dubai, Sept 26: The International Cricket Council (ICC) on Thursday announced a partnership with social media giant Facebook for carrying out a range of digital content across four years.

The content will include match recaps, in-play key moments and other match and feature content.

"We are delighted to welcome Facebook to the global cricket family for this multi-year, multi-market partnership which is a first for our sport. The combination of one of the world's most-watched sports with one of the world's largest platforms is exciting for the future of our game," ICC Chief Executive Manu Sawhney said in an official statement.

"Throughout the competitive bid process, we received tremendous interest from a range of platforms, all of whom recognise the phenomenal reach of cricket. In Facebook, we have a genuine partner who shares in our ambition to continue to grow and deepen engagement with cricket fans globally using its platforms," he added.

Facebook has also been made the exclusive digital content rights partner for ICC global events in the Indian sub-continent and will also carry post-match recaps throughout the rest of the world through to 2023.

Earlier this year, the ICC Men's Cricket World Cup became an unprecedented success as it netted around 4.6 billion video views across ICC's digital and social media platforms.

"We are excited to partner with the ICC to bring the most exciting moments in cricket to Facebook Watch and to chart the next stage of technology-led transformation in cricket. With Facebook, Instagram and WhatsApp, the ICC has an exceptional opportunity to leverage our family of apps to serve current sports fans as well as bring in an entirely new generation of fans," Ajit Mohan, VP and Managing Director Facebook India said.

"With this partnership, we will be able to serve these fans with the kind of premium content that can ignite new conversations, new connections and new followership. The future of AR and VR is being charted by Facebook and we are excited about the possibility of bringing the best of our innovations to fans around the world," he added.

The package includes major global events of ICC such as Women's T20 World Cup 2020, Men's T20 World Cup 2020, Women's Cricket World Cup 2021, Men's Cricket World Cup 2023 among others.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
March 6,2020

Melbourne, Mar 6: Experienced middle-order batter Veda Krishnamurthy believes that "destiny" is in favour of first-time finalist India to win their maiden ICC Women's T20 World Cup title provided they get a grip on their nerves in the summit clash against Australia on Sunday.

India will have a psychological advantage going into the final as they had stunned the defending champions by 17 runs in the tournament opener.

The Harmanpreet Kaur-led India reached the final on the basis of their unbeaten record in the tournament after their semifinal against England was washed out on Thursday.

Krishnamurthy, who was a part of the Indian team that finished runner-up to England in the 2017 Women's ODI World Cup, knows the pain of missing out on a world title.

"It's all about destiny, and I'm a big believer in destiny. I feel like this is the way it was meant to be. There is a joke going around that this World Cup is made in such a way that it's helping us, starting from the wickets to everything else," she was quoted as saying by the tournament's official website.

"Being in the final is just reward for the way we played in the group stages. There was an advantage to having won all our games with the weather not in our hands."

The team's first target of reaching the final having achieved, the 27-year-old player said the Indians now need to hold their nerves and remain focussed leading up to the big day on Sunday.

"We said the first aim was to get to the final and take it from there. We've crossed the first stage. We need to make sure we hold our nerves and we do what we need to do on the final day," she said.

India's recent rivalry with Australia has taken fascinating twists and turns, with Kaur's outfit chasing down 173 in their recent tri-series, then getting home by 17 runs in the T20 World Cup opener.

But all is not hunky-dory for Krishnamurthy on the personal front. Considered a great finisher, she has recovered from a series of single-digit scores in the tri-series to score 20 from 11 balls in a finishing role against Bangladesh.

Having amassed just 35 runs from four matches in the tournament so far, the Karnataka batter knows her role in the team.

"As an individual, the role given to me is very consistent in the last year. They've put the effort in the last year to keep me there and I've been supported by every individual, not just one or two. The entire team, with all the support staff, have shown faith in me," she said.

"I know coming into the World Cup, I would play a crucial role to finish the innings well, which I felt I was unable to do in the last World Cup in the West Indies," she added.

Krishnamurthy said specific roles have been set for every player of the squad and they all are trying to contribute as much as they can to help the team achieve its goal.

"I was very motivated to do my role and I've been working on that. It's not just me, all 15 players involved know what their role is," she said.

"I'm happy we're all putting in efforts and executing our role properly. Even if it's a smallish contribution of saving a couple of runs, it's all panned out really well."

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
June 9,2020

Jun 9: Former West Indies skipper Darren Sammy has released a video, alleging racism within the SunRisers Hyderabad camp. Last week, Sammy had lost his cool after learning the meaning of the word "Kalu", which he alleged was directed at him during his Indian Premier League (IPL) stint with the SunRisers Hyderabad. The T20 World Cup-winning Windies skipper had said that he along with Sri Lanka player Thisara Perera were sometimes called that word when they played for SunRisers Hyderabad. However, Sammy did not specify as to who directed these slurs at him, but now the player has released a video, saying he will message all those who called him that word.

"I have played all over the world and I have been loved by many people, I have embraced all dressing rooms where I have played, so I was listening to Hasan Minhaj as to how some of the people in his culture describe black people," Sammy said in a video posted on his Instagram account.

"This does not apply to all people, so after I found out a meaning of a certain word, I had said I was angry on finding out the meaning and it was degrading, instantly I remembered when I played for SunRisers Hyderabad, I was being called exactly the same word which is degrading to us black people," he added.

Sammy said that at the time when he was being called with the word, he didn''t know the meaning, and his team-mates used to laugh every time after calling him by that name.

"I will be messaging those people, you guys know who you are, I must admit at that time when I was being called as that word I thought the word meant strong stallion or whatever it is, I did not know what it meant, every time I was called with that word, there was laughter at that moment, I thought teammates are laughing so it must be something funny," Sammy said.

"Now, I realise it was degrading, I will be texting you guys and I will ask you as to when you called me with that name, did you all mean it in any bad way or form? I have had great memories in all my dressing rooms, so all those who used to you call me with that word, think about it, let's have a conversation, if it was in a bad way then I would be really disappointed," he added.

The former Windies skipper has been a vocal supporter of the protests that are currently going on in the United States over the death of an African-American man named George Floyd.

Sammy had also made an appeal to the ICC and other cricket boards to support the fight against social injustice and racism.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
June 20,2020

Dhaka, Jun 20: Former Bangladesh skipper Mashrafe Mortaza on Saturday tested positive for coronavirus.

The skipper had gone for a coronavirus Test last week, and now his reports have come back as positive, ESPNCricinfo reported.

As per a report in ESPNCricinfo, it is not known how Mortaza contracted the virus.

Mashrafe, also a member of the parliament from Narail 2 constituency, had stepped down as the ODI captain of the country in March this year.

Covid-19 cases have crossed 1,00,000 mark in Bangladesh and the government is now planning area-wise lockdown.

Bangladesh was slated to face Sri Lanka in July in a three-Test series and the side would have later hosted New Zealand in August, but both series look unlikely now.

The Asia Cup, scheduled for September, is also uncertain due to the coronavirus.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.