ICC announces partnership with Facebook for carrying out digital content

Agencies
September 26, 2019

Dubai, Sept 26: The International Cricket Council (ICC) on Thursday announced a partnership with social media giant Facebook for carrying out a range of digital content across four years.

The content will include match recaps, in-play key moments and other match and feature content.

"We are delighted to welcome Facebook to the global cricket family for this multi-year, multi-market partnership which is a first for our sport. The combination of one of the world's most-watched sports with one of the world's largest platforms is exciting for the future of our game," ICC Chief Executive Manu Sawhney said in an official statement.

"Throughout the competitive bid process, we received tremendous interest from a range of platforms, all of whom recognise the phenomenal reach of cricket. In Facebook, we have a genuine partner who shares in our ambition to continue to grow and deepen engagement with cricket fans globally using its platforms," he added.

Facebook has also been made the exclusive digital content rights partner for ICC global events in the Indian sub-continent and will also carry post-match recaps throughout the rest of the world through to 2023.

Earlier this year, the ICC Men's Cricket World Cup became an unprecedented success as it netted around 4.6 billion video views across ICC's digital and social media platforms.

"We are excited to partner with the ICC to bring the most exciting moments in cricket to Facebook Watch and to chart the next stage of technology-led transformation in cricket. With Facebook, Instagram and WhatsApp, the ICC has an exceptional opportunity to leverage our family of apps to serve current sports fans as well as bring in an entirely new generation of fans," Ajit Mohan, VP and Managing Director Facebook India said.

"With this partnership, we will be able to serve these fans with the kind of premium content that can ignite new conversations, new connections and new followership. The future of AR and VR is being charted by Facebook and we are excited about the possibility of bringing the best of our innovations to fans around the world," he added.

The package includes major global events of ICC such as Women's T20 World Cup 2020, Men's T20 World Cup 2020, Women's Cricket World Cup 2021, Men's Cricket World Cup 2023 among others.

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News Network
May 5,2020

May 5: Former Pakistan speedster Shoaib Akhtar says he is interested in becoming India's bowling coach if there is an offer, asserting that he is capable of grooming "more aggressive, fast and talkative" pacers.

Akhtar expressed his willingness in an interview on social networking app 'Helo'.

Asked if he would like to be associated with the Indian bowling unit in future, he responded in the positive. India's current bowling is Bharat Arun.

"I will definitely. My job is to spread knowledge. What I have learned is knowledge and I will spread it," Akhtar said.

One of the fastest bowlers to have played the game, he added, "I will produce more aggressive, fast and more talkative bowlers than the current ones who will tell-off the batsmen in a way that you will enjoy a lot."

He said he has always wanted to share his knowledge among budding cricketers and that he is looking to produce more aggressive bowlers.

He also added that he would like to "coach" IPL franchise Kolkata Knight Riders, for whom he has played in the cash-rich T20 league's inaugural edition.

The former pacer also spoke about his early interactions with Indian batting great Sachin Tendulkar in the 1998 series.

"I had seen him but didn't know how big a name he was in India. In Chennai, I got to know that he was known as a god in India.

"Mind you, he is a very good friend of mine. In 1998, when I bowled as fast as I could, Indian public celebrated with me. I have a big fan following in India," Akhtar said.

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Agencies
January 24,2020

Mumbai, Jan 24: Former Indian cricket captain and former MP Mohammad Azharuddin on Thursday denied allegations of cheating levelled by a travel agency in Maharashtra and threatened to file defamation suit of ₹100 crore.

"Those who filed the FIR have done it only to be in the limelight. There is no truth in it. The allegations are baseless," Azharuddin said in a video message on Twitter.

Azahruddin, who is now president of Hyderabad Cricket Association, said he would soon seek advice from his lawyer and will file Rs 100 crore defamation case against those who lodged the FIR.

A case was filed in Aurangabad on Wednesday against Azharuddin and two others for allegedly cheating a local travel agent of around ₹21 lakh.

The complaint was lodged by Shahab Y. Mohammed, 49, proprietor of Danish Tours & Travels here, a former executive with the defunct Jet Airways.

"We have lodged a first information report against Mujeeb Khan (Aurangabad), Sudheesh Avikkal (Kerala), Mohammed Azharuddin (Hyderabad). No arrests have been made and further investigations are underway," Investigating Officer A.D. Nagre, of the City Chowk police station, told IANS.

According to the complainant, between November 9 and 12, 2019, Avikkal booked several international airline tickets and Azharuddin's personal secretary Mujeeb Khan promised to pay the ticket charges. He said since no payment was made, he was compelled to lodge the police complaint.

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News Network
June 20,2020

Jun 20: Bengaluru FC (BFC) have signed Brazilian striker Cleiton Silva for a one-year deal, the ISL club said in a statement on Saturday.

As per the agreement, BFC have the option of extending Silva's contract for another year.

The 33-year-old, who started his career with Brazilian side Madureira, moved to Thailand where he spent the better part of the decade playing for Muangthong United and Suphanburi, apart from stints in Mexico and China.

Silva, who also operates on the wing, became the first foreign player to reach the 100-goal mark in Thailand and finished top scorer of the Thai League 1 for two seasons. He also tops the charts of the all-time leading scorers of the League.

His biggest success came at Muangthong where he racked up 57 goals in 79 appearances and won three major trophies in as many seasons at the club.

The Brazilian, who was in talks with the Blues last season before the deal didn't materialise, said he was glad to have finally made the move.

"I've signed with Bengaluru FC because I want to be a champion and this is a club that is always after titles. I have that opportunity once again at BFC. I want to make the club and its fans happy. I have been following the club for some time now because we were in talks a while ago. And I liked what I saw. I am looking forward to making my way to Bengaluru and am excited to meet my new teammates, the fans and embrace the city," said Silva.

Silva, thus, became BFC's first new foreign signing of the season after the club had handed extended deals with Juanan Gonzalez, Dimas Delgado and Erik Paartalu.

Bengaluru FC coach Carles Cuadrat said Silva's addition was an important one, given his penchant for scoring.

"Cleiton has a proven track record when it comes to scoring and this is an area we needed to strengthen on the squad. The goals aside, he even has an eye for a quality final pass and we're looking forward to working with him," he said.

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