ICC partners with Uber for ICC Men's Cricket World Cup 2019

Media Release
May 21, 2019

May 21: The International Cricket Council today announced that Uber, the world’s largest personal mobility company, would be an official sponsor of the ICC Men’s Cricket World Cup 2019.

The partnership will make Uber the first mobility and food delivery app to strike a sponsorship deal with the ICC for the Men’s Cricket World Cup, one of the most watched sporting events, which will be played in England and Wales from 30 May to 14 July with an estimated global viewing audience of 1.5 billion.

Uber’s campaign ‘This World Cup, Every Fan Wins’ aims to create a culture of togetherness and puts cricket lovers at the heart of the celebration, which includes the World Cup’s first and very own anthem - Way-O, Way-O.

The anthem is sung by acclaimed artists across five participating countries and will give ardent fans a signature song to cheer on and celebrate the sport. Uber will fly down hundreds of driver and courier partners, as well as riders and eaters, to the Men’s Cricket World Cup and will also host a series of activities to foster a spirit of solidarity at the tournament.

ICC Chief Executive Manu Sawhney: “We are delighted to continue our partnership with Uber for the ICC Men’s Cricket World Cup 2019. Their commitment to cricket was clear during last year’s ICC Women’s T20 World Cup where the brand brought to life some of the wonderful stories behind the players with the #RoadSheMade campaign. Uber has some equally exciting plans for this summer’s event and shares our ambition to make this the greatest celebration of cricket ever.”

Uber’s Chief International Business Officer, Brooks Entwistle: “We’re excited to further our commitment to cricket as a global sport and bring our community of riders, eaters, drivers and delivery partners closer to each other and a game they love so much. Cricket is passionately followed in eight participating countries, where Uber and Uber Eats are an integral part of people’s day-to-day life. We believe this partnership, allows fans to pursue their passion while we take care of their commute and food requirements.”

“We are thrilled to launch the World Cup’s first ever anthem, which puts fans at the heart of this celebration. We are very confident the anthem will resonate with hundreds of millions of cricket lovers across the world.”

India captain and Uber brand ambassador Virat Kohli: “I’m delighted that Uber and the ICC are once again partnering to support cricket and what it stands for - inclusion, togetherness and celebration. I’m confident this World Cup will exceed everyone’s expectations and further enhance the incredible global love and support for the game.’’

Bangladesh all-rounder and Uber brand ambassador Shakib-Al-Hassan: “I share the excitement of tens of millions of passionate Bangladeshi cricket fans and want to assure them that this will be one of the most memorable Cricket World Cups ever. I commend Uber for its initiative to put cricket lovers at the center of celebrations and am confident Way-O, Way-O will bring cricket fans closer together and deepen their love for the game.’’

Last year, in line with the company’s initiative to empower girls and women around the world, Uber supported the first ever standalone ICC Women’s T20 World Cup in the West Indies. As a part of this partnership, Uber rolled out the #JerseyKnowsNoGender campaign in collaboration with sports personalities from different fields to encourage women’s participation in sports and to also generate support for the T20 Championship.

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News Network
January 29,2020

New Delhi, Jan 29: Badminton champion Saina Nehwal joined the ruling BJP today and is likely to campaign for the party ahead of the February 8 Delhi election.

"I have won medals for the country. I am a very hardworking and I love hardworking persons. I can see Prime Minister Narendra Modi does so much for the country, I want to do something for the country with him," the shuttler said, wearing the BJP scarf.

"I draw a lot of inspiration from Narendra sir".

Haryana-born Saina Nehwal, 29, is a major acquisition for the party in the middle of the Delhi poll campaign; she is one of the most popular sportspersons in India with a huge fan following and brand value. She is preparing for the 2020 Tokyo Olympics.

A former world number 1, she has been honoured with the country's top sporting awards like the Rajiv Gandhi Khel Ratna and Arjuna Award. She was also awarded the Padma Bhushan in 2016.

The Badminton player has won over 24 international titles. In the London Olympics, she won a bronze. She was world number two in 2009 and number one in 2015.

With her tweets praising Prime Minister Narendra Modi, Saina Nehwal was widely seen to lean towards the BJP.

One of her tweets became controversial when it was found to be identical to several others in praise of a PM Modi speech last year. Saina was trolled on Twitter with screenshots of the identical tweets. She was also among the sportswomen who put up identical tweets on Diwali thanking PM Modi for his initiative to empower women, with the hashtag #bharatkilaxmi.

The BJP roped in many famous personalities last year, including cricketer Gautam Gambhir, who was elected MP from Delhi in the national election, and wrestler Babita Phogat. Just before the Haryana assembly polls, the party roped in wrestler Sushil Kumar, Babita Phogat and former Hockey team captain Sandeep Singh. Sandeep Singh won the election and was appointed minister.

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Agencies
August 5,2020

New Delhi, Aug 5: Indian cricketers Suresh Raina and Harmanpreet Kaur were on Wednesday appointed as the global brand ambassadors of the WTF Sports.

Raina is also joining the brand as a Strategic Partner. WTF Sports, a fantasy sports gaming platform, was today formally launched in India and globally.

The announcement was made through a web conference with prominent cricket host, Vikram Sathaye moderating and hosting the webinar and Vinit Bhatia, Manit Parikh and Yash Kadakia Co-Founders - India and Global, WTF Sports introducing the cricketers as the Global Brand Ambassadors.

Kaur said it was a perfect fit for her and she can use her strategy and experience while playing.
"WTF Sports was the perfect fit with me, I can use strategy and my experience while playing, I've actually learnt to strategize better as I've played along. Additionally, when we were under lockdown and I couldn't really practice, it was fun to come on the platform and feel like I'm still playing," Kaur said in a statement.

On the other hand, Raina said, "It is exciting to be a part of a fantasy sports platform like WTF Sports not just as an ambassador but also as the strategic partner, it is everything that I embody and what I believe in, it's fierce, fun and competitive."

The app currently hosts three major sports, multiple playing modes, and exciting contests, ensuring that sports fans can get more skillful by letting them strategize and use their sports knowledge into rewarding behaviour.

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Agencies
February 26,2020

It could be Virat Kohli versus Faf du Plessis in the Asia XI-World XI two-match T20 series that has been organised by the Bangladesh Cricket Board (BCB) on March 18 and 21 -- subject to the India skipper confirming his availability.

The matches will be played to celebrate the 100th anniversary of their founding father Sheikh Mujibur Rahman. The BCB is awaiting a confirmation from Kohli as well as K.L. Rahul for the March 18 game as India are set to play South Africa on the same day in the final ODI of a three-match series at the Eden Gardens in Kolkata.

Agencies had earlier reported that the Board of Control for Cricket in India (BCCI) President Sourav Ganguly had sent the names of Kohli, Mohammed Shami, Shikhar Dhawan and Kuldeep Yadav to the BCB for the two matches. And they all feature in the Asia XI team with the addition of wicket-keeper Rishabh Pant and Rahul.

Announcing the names, BCB President Nazmul Hassan said: "We have already received four names from India. We haven't signed contracts but Rishabh Pant, Kuldeep Yadav, Shikhar Dhawan and Mohammed Shami are supposed to come. They have said K.L. Rahul and Virat Kohli will play one game each, but that hasn't been finalised.

"Players like Rashid Khan and Mujeeb Ur Rahman have finalised with us, from Afghanistan. Nepal's Sandeep Lamichhane will play while from Sri Lanka, we will have Lasith Malinga and Thisara Perera. From Bangladesh, we will have Tamim Iqbal, Mushfiqur Rahim, Mustafizur Rahman, Mahmudullah and Liton Das.

"I don't remember all the names, but we will have three or four players from South Africa. Definitely, there will be the same number of players from West Indies. Australia and New Zealand will be playing but we will try to find some (players). Bairstow is definitely coming. Ngidi is coming. Chris Gayle is supposed to play. Faf du Plessis. We will have some of the best players around. We are uncertain about Pakistan since the PSL is will be ongoing. We will invite some of the cricketing greats."

Squads: Asia XI: Virat Kohli*, K.L. Rahul*, Rishabh Pant, Kuldeep Yadav, Mohammed Shami, Shikhar Dhawan, Tamim Iqbal, Liton Das, Mushfiqur Rahim, Thisara Perera, Rashid Khan, Mustifizur Rehman, Sandeep Lamichhane, Lasith Malinga, Muzeeb ur Rehman

World XI: Alex Hales, Chris Gayle, Faf du Plessis (Captain), Nicholas Pooran, Ross Taylor, Jonny Bairstow, Kieron Pollard, Adil Rashid, Sheldon Cottrell, Lungi Ngidi, Andrew Tye, Mitchell McClenaghan. (Coach: Tom Moody)

Note: (*) For one game; Kohli's selection subject to confirmation.

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