Junaid Jamshed dead: Pakistan actors mourn death renowned singer and preacher

Los Angeles, Jan 9: Actors Salma Hayek and Tiffany Haddish are hopeful about the future for women in Hollywood and now cinema is making films about women because the audience was "neglected".

The duo along with Rose Byrne star in Like a Boss, a comedy directed by Miguel Arteta, which follows best friends Mia and Mel (Haddish and Byrne) who join forces to run their own boutique cosmetics company.

When the prospect of a big buyout offer from a notorious titan of the beauty industry (Hayek) tempts them, their lifelong bond - and their business - is put in jeopardy.

Hayek said she is happy with the increase in female-driven films in Hollywood.

"We're on the right path. And we're not going to stop," the actor told Variety.

"What I can tell you is that a lot more women are directing and acting and writing and producing. And there are a lot more movies made about women and for women because the audience was neglected, she said.

She was speaking at the premiere of the film in New York.

Haddish added that the mantle for change shouldn't be left to the traditional decision-makers.

To get things, one has to sometimes make noise, the actor-author said.

"It's about us putting in the work and creating the projects and creating the opportunities in order to do those things to make it better. I sit back and I listen to people talk sometimes, saying, 'They're not letting us; they're not giving it to us.' Why do we have to ask permission? Why can't we just start putting it together? If they want to come on board with it, come on board. And if not, oh well," Haddish said.

"I'm about creating an opportunity. People say I'm loud and obnoxious, but sometimes it’s the squeaky wheel that gets the oil and gets things done," she added.

The comedy comes on the heels of a year gone by in cinema that featured female protagonists in films like Little Women and Captain Marvel.

Mumbai, Apr 2: Ramayan, the over three-decade-old TV series based on Hindu mythology, garnered 170 million viewers in four shows over the last weekend in its new avatar, the BARC said on Thursday.

This catapulted the Ramanand Sagar production as the highest watched serial in the Hindi general entertainment space ever, the Broadcast Audience Research Council said.

The show was relaunched last Saturday amid the gloomy times of lockdown due to the COVID-19 pandemic, and a lot of thrust laid by the government machinery to popularise the series.

BARC's chief executive Sunil Lulla said the numbers notched up by the series was a bit surprising and called the move as a brilliant one by the Prasar Bharti.

He said eventually, we will also see advertisers flock the series which will be running for a few more days.

The inaugural show of the series on Saturday morning had 34 million viewers glued to their TV sets watching and enjoyed a rating of 3.4 per cent, while a telecast the same evening had 45 million viewers and a rating of 5.2 per cent.

The show bettered its performance on Sunday, with 40 million and 51 million people watching it in the morning and evening telecasts, respectively.