Kohli beats Ronaldo, Messi to be sixth most marketable athlete in world

May 22, 2015

New Delhi, May 22: Indian cricket's pin-up boy and Test skipper Virat Kohli has been rated as the world's sixth most marketable athlete.

Kohli, currently leading Royal Challengers Bangalore in the Indian Premier League (IPL), is on the list of 50 athletes, who have been identified as commercially the most viable sportspersons, by SportsPro magazine on Thursday.

kohli marketable1

Canadian tennis player Eugenie Bouchard tops the list, followed by Brazilian football star Neymar and Masters golf champion Jordan Spieth.

Bouchard, 21, is winner of the Women's Tennis Asscociation's (WTA) Most Improved Player award for the 2014 season. She reached two Grand Slam semi-finals and the Wimbledon final last year.

Neymar is a two-time topper of the list, having taken the position in 2012 and 2013. Japanese tennis player Kei Nishikori was the highest new entry on the list at the eighth place.

Formula One racer Lewis Hamilton topped the list a year ago, but dropped to the fifth spot in this year's rankings.

Olympic sprint champion Usain Bolt headed the list in 2011 but has dropped to the 10th spot this year.

The list focuses on marketing potential over the next three years, with athletes from around the world ranked against criteria including age, home market, charisma, willingness to be marketed and crossover appeal.

"As ever, these rankings are not about pinpointing the most commercially valuable athlete in the world today, but rather they are an attempt to identify marketing potential over the next three years," James Emmett, SportsPro editorial director said in a statement on Thursday.

"Eugenie Bouchard has struggled on the court since a standout season in 2014. But she has time on her side, and all the attributes needed to succeed Maria Sharapova and Serena Williams as the face of the most commercially successful women's sport on the planet."

"There is debate every year about who does and doesn't make the list. Our underlying mission is always in identifying athlete marketing bets for the mid-term future. In other words, if you were a sponsor, which athletes are going to provide value for your marketing money, and help build your brand over the next three years?

We're finding the commercial stars of tomorrow, and they are not necessarily the commercial stars of today," he added.

Top 10 most marketable athletes

1. Eugenie Bouchard (Tennis)

2. Neymar (Football)

3. Jordan Spieth (Golf)

4. Missy Franklin (Swimming)

5. Lewis Hamilton (F1)

6. Virat Kohli (Cricket)

7. Stephen Curry (Basketball)

8. Kei Nishikori (Tennis)

9. Katarina Johnson-Thompson (Athletics)

10. Usain Bolt (Athletics)

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News Network
February 13,2020

Feb 13: Kobe Bryant and his daughter Gianna were buried in a private funeral service in Southern California last week, multiple outlets reported late Tuesday.

Citing Kobe Bryant's death certificate, Los Angeles Fox affiliate KTTV reported the remains of the former Lakers star and his daughter were transferred to Pacific View Memorial Park and Mortuary in Corona del Mar. Kobe and Brianna were laid to rest in a private ceremony there last Friday.

According to KTTV, the death certificate cited Kobe's cause of death as "blunt trauma" sustained in a "commercial helicopter crash." It also said his death was "rapid."

Corona del Mar is a community within Newport Beach, where the Bryant family lives.

Kobe, 41, and Gianna, 13, were among nine people killed when the helicopter they were in crashed on a hillside in Calabasas, Calif., northwest of Los Angeles, on Jan. 26. Orange Coast College baseball coach John Altobelli, 56; his wife, Keri; and their daughter Alyssa, 14 -- who played on the same club basketball team as Gianna Bryant -- also were killed. Christina Mauser, a 38-year-old who was the top assistant coach of the Mamba girls basketball team, was also killed in the accident, as were Sarah Chester, 45; her daughter Payton Chester, 13; and pilot Ara Zobayan, 50.

A public memorial service for the Bryants will be held Feb. 24 at Staples Center, beginning at 10 a.m. PT.

While the date -- 2/24 -- conveniently falls between two Lakers' home games, it still could have been chosen symbolically. Gianna -- one Kobe and Vanessa' four daughters -- wore No. 2 on her basketball jersey while Kobe was No. 24 for part of his 20-year-tenure with the Lakers, and his retired jerseys -- he also wore No. 8 -- hang at Staples Center.

The Los Angeles Times reported that "entry is expected to be severely restricted" at the venue despite Staples Center's capacity of about 20,000.

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News Network
July 23,2020

New Delhi, Jul 23: With one year to go for the Olympic Games to begin in Tokyo on July 23, 2021, Indian women's hockey team skipper Rani Rampal on Thursday said the side has performed well against top teams in recent times and can do the same at the Olympics.

The Indian team has competed well against top teams in the recent past and has registered memorable victories at the FIH Series Finals and the FIH Olympic Qualifiers last year.

"We have competed against top teams in the recent past and we have shown that our team has the capability of winning a medal and making our country proud at the Olympics. We have a good group of experienced players, who are guiding the junior players very well. Our team has been getting better with each tournament we have played and we will definitely improve our game even further in the next one year," said the 25-year-old said in a statement.

Speaking about her participation at the Olympics, Rani said that the experience will help her make better decisions at the Tokyo Olympics.

"It was great to be a part of the Olympics in Rio. We made history by qualifying for the tournament after 36 years. It was a great feeling to be playing at the biggest of stages. Even though we didn't register the best of results, I have certainly learned a lot by playing the Olympic Games matches in 2016. I am sure all the players, who played in the 2016 Olympics, will make much better decisions on the pitch at the Tokyo Olympics, based on their experience in Rio," she said.

The Tokyo Olympics will be held from July 23 to August 8, 2021, while the Paralympics will take place from August 24 to September 5, 2021.  

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News Network
April 21,2020

New Delhi, Apr 21: India skipper Virat Kohli on Tuesday said people seem to have become more compassionate while coping with the COVID-19 pandemic and hoped the sense of gratitude towards frontline workers like doctors and police personnel remains even after the crisis is over.

Speaking in an online class organised by "Unacademy", Kohli and his actor wife Anushka Sharma spoke at length about the challenges they faced before tasting success.

"The one positive out of this crisis that we as a society have become more compassionate. We are showing more gratitude to the frontline workers in this war, be it police personnel, doctors or nurses.

"I hope it stays this way even after we overcome this crisis," said Kohli with Sharma seated next to her.

Kohli said the pandemic has taught the world a very important lesson.

"Life is unpredictable. So, do what makes you happy and not get into comparisons all the time. People have a choice now how to come out of this phase. Life is going to be different after this," said the skipper.

For Sharma, the pandemic has forced people to care about the basics in life.

"There is a learning in all of this. Nothing happens without a reason. If the frontline workers were not there, we would not have access to basics," she said..

"This has taught us that no one is special than the other. Health is everything. We are more connected as a society now," she added.

During the session, Kohli was asked about the moment when he felt most helpless.

"I felt nothing was working for me when I was not picked for the state team initially. I cried the whole night and asked my coach 'why did I not get selected'?" he responded.

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