Meet Dr Priyanka PV who teaches management subjects artfully

Aysha Tanisha & Sabika Lobo
November 3, 2017

"Relentlessly chase your dreams. Think out of the box. Work in a way that success follows you through your actions. Work hard. Work silent."

Wording and trotting along these lines is Prof. Dr Priyanka P.V, who went on to become an icon in the area of teaching. Being a passionate educationist, professor, mentor and a guide, she set a mission to impart education to MBA students. In fact, it was her teaching technique that became the talk of the town. She revolutionized teaching the day she brought 'Candy Crush' and 'Temple Run' to the forefront in relation to management subjects.

What can be a better tool to teach the 21st century students other than the Smartphone? She has smartly converted this weakness of the impressionable minds into her weapon. This is her way of triggering her students’ creativity. Currently she is the Director of Philip Kotler Center for Advanced Marketing, UAE. She uses social media as a teaching pedagogy tool. You may find her use YouTube in the class for playing the number 'Jhoota Hai Japani', just to find out later that it was her way of teaching globalization. Her capability of delivering lectures with innovation and a pinch of love is what makes it effective. In fact, it’s the simple, easy to understand, remember and utilize approach that brings out the best in students.

Passion, commitment, dedication and hard work is descriptive of Prof. Dr Priyanka P.V . She has set her soul into shaping students irrespective of their diverse background. She is all ears to her students.

She has a weightage of 30 research papers to date in leading institutions both in India and abroad to her credibility. She is a reviewer and editorial board member for leading journals across the globe. She has authorized a book titled 'Social Media And Marketing  Strategy In The Indian Retail Industry.' Books on Social Media Marketing for Business Expert Press and Product and Brand Management for Pearson Publishers are her works in progress.

She draws her ideologies from author Robin Sharma on success, life and ambition which she profusely shares with her students.  She also keeps social service very close to her heart. She is sponsoring two children for education to World Vision India. She does fund raising activities for an orphanage which has specially challenged students.

Awards

Dr Priyanka has been recognized with many awards for her outstanding contribution to the field of education and research. She has received 8 awards so far. A few awards include Jain University-Distinguished Alunmni Award-2017, AIMS-Outstanding Young Woman Management Teacher Award,  Outstanding Contribution For Education Excellence in Karnataka, Prime Time Media, New Delhi, 2016, Oustanding Academic Scholar, Alliance University Alumini Association, 2015 Indian Achievers Award in the field of Education and Research, New Delhi – 2014 Global Achievers Awards for Excellence in Education, Dubai - 2014 Pride of India Award In Education, Bangalore, 2014 MTC Global Award of Excellence in Innovative Teaching Pedagogy, Bangalore- September,2014 Young Educator and Researcher Award, Coimbatore - September, 2014.

Comments

Nirupama Aiyer
 - 
Thursday, 8 Mar 2018

Priyanka mam, my mentor, my support system, my lifeline. Today whatever I am is because of her. I am Nirupama, Priyanka mam's student. She has achieved so much and I feel proud to say I am her student. I love you mam. Miss you so much.  To the team of coastal digest, you should write more articles on Priyanka Mam for she has used innovative teaching and done a lot in the field of education. 

 

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Charan Kumar | coastaldigest.com
June 24,2020

Bengaluru, June 24: City-based I Monetary Advisory (IMA), which duped thousands of families, mostly Muslims, in the name of halal investment, has become a bitter reality of "we were robbed by our own people". All the accused except its CEO Mohammad Mansoor Khan have been released on bail in this ponzi scam worth thousands of crores of rupees.

The scam has not only been investigated by SIT and CBI, but it has reverberated many times in the Assembly, corridors of power, and in the courts.

Around 80,000 investors are in trouble after the Monetary Advisory (IMA) scam came to light. Many investors have left this world, many families have split, many marriages have broken down and many have become unemployed, homeless, helpless and hapless. One of the senior IAS office, who had faced arrest in the scam, reportedly killed himself just a day ago.

It has been more than a year since this multi-billion scam came to light. But the affected families still do not see any ray of hope. The government, led by senior IAS officer Harsh Gupta, has set up a special competent authority to address investor grievances in the matter.

According to information provided by Harsh Gupta, investors have to be paid Rs 2,900 crore. But the value of the company's assets seized so far could be around Rs 450 crore. The process of auctioning the assets has not started yet. The authority has developed an online portal for submission of claim forms from investors. But the process of taking applications has not started yet. Syed Gulab, a social worker overseeing the case, says that after all the claim forms have been submitted, we will get a clear picture about the exact number of investors and the total amount of arrears. But this process may take a few more months to complete.

Senior journalist Maqbool Ahmed Siraj says that IMA has systematically deceived people in the name of halal investment through capital scheme. In 2006, Muhammad Mansoor Khan, a one-time small businessman, set up a company. He began to attract large number of investors by creating the greed for more profit among middle class and poor people.

By 2015, the company had received money from more than 12,000 investors and continued to pay monthly profits. By the time the company closed in 2019, 80,000 people had invested their hard-earned money here. In Bengaluru, the company expanded its reach by investing in two major gold showrooms, hospitals, schools, several medical stores, a publishing center, a supermarket, and real estate firm.

Mr Siraj says that Mansoor Khan and his team not only lured the poor and middle class to pursue their own interests but also created a favourable atmosphere for their so called business by winning the hearts of politicians, government officials, clerics, religious institutions and media.

Unsuspecting people invested their money in a bid to make more profit in less time. When the company stopped making profits and Mansoor Khan suddenly fled on June 9, 2019, the investors woke up the to the reality.

Apart from residents of Bengaluru and other parts of Karnataka, people from Tamil Nadu, Andhra Pradesh, Telangana, Maharashtra other states also have invested their money.

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News Network
February 14,2020

Mangaluru, Feb 14: In a unique initiative, students of a government school in Dakshina Kannada have made a food stop in the campus to provide water and food to birds and squirrels.

The students have hung coconut shells on trees in the school premises with food and water in it for birds and squirrels.

Speaking about the same, the Principal of the school said: "Students are taking a lot of interest in the activity. Various types of birds visit the school campus, making the ambience very nice."

He added that he wants children to become socially and environmentally conscious. "The one area where children need to be given exposure is the protection of the environment, the upkeep of the campus and the greenery in and around their homes as well as in their schools."

Commenting on the recent initiative of the school's eco-club, he said, "Using this small idea, we can have a great beginning towards taking up bigger initiatives to take care of the environment."

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News Network
February 16,2020

Mangaluru, Feb 16: Leaving spectators awestruck, Karnataka's Srinivasa Gowda ran 142.5 meters in 13.62 seconds at traditional buffalo race Kambala, following which people started comparing him to former Jamaican Sprinter Usain Bolt.

Gowda, who is from Mudbidri town, accomplished the feat during a Kambala race in a paddy field in Kadri on February 1.

"People are comparing me to Usain Bolt. He is a world champion, I am only running in a slushy paddy field," said Srinivasa Gowda.

People took to social media and drew a parallel between him and Bolt. Twitterati hailed Gowda and his accomplishment on the muddy grounds.

Kambala is an annual buffalo race held in the southwestern state of Karnataka.

Traditionally, it is sponsored by local Tuluva landlords and households in the coastal districts of Dakshina Kannada and Udupi.

"I'll call Karnataka's Srinivasa Gowda for trials by top SAI Coaches. There's lack of knowledge in masses about the standards of Olympics especially in athletics where ultimate human strength & endurance are surpassed. I'll ensure that no talents in India is left out untested," Union Sports and Youth Affairs Minister Kiren Rijiju tweeted on Saturday.

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