Growing Israeli passion for business with India

December 10, 2012
Anat-Bernstein-Reich

Bilateral trade between India and Israel has gone up from a mere $120 million to $5 billion since the two nations formally established relations in 1992, but as president of the Israel-India Friendship Association (IIFA) she sees a much higher potential.

"I want to show the beauty of India to the world," says Bernstein-Reich, who serves as co-producer of the "Bharati Show - The Wonder that is India", a Bollywood style show that has gone all around the world over the last several years.

She also runs a five-session course on doing business with India with a Hindi class and bits of history, politics and culture thrown in.

There Israeli business people learn to say phrases like "Kya haal hai?" (How are you?), "Phir milenge" (See you later), the meaning of things like "Diwali, Ganesh and Bindi" and even the Indian craze about the game of cricket.

"Once they understand culture they can do business," Bernstein-Reich tells a group of visiting Indian and Indian-American journalists and policy leaders as she lists a wide range of areas that can take Israeli-Indian trade to a projected $15 billion in a few years.

Dan Catarivas, director of the division of foreign trade and international relations at the Manufacturers Association of Israel and a former government official, agrees seeing "much more potential" in the India-Israel-US trade relationship, particularly in the area of high technology.

Noting that Israel was in the process of negotiating a Free Trade Agreement with India, Catarivas said while transfer of technology to China was fraught with risks because of US restrictions, there was no such danger in working with India in hi-tech and IT areas.

Eitan Yudilevich, executive director of the Israel-US Binational Industrial Research and Development Foundation (BIRD), which promotes strategic partnerships between Israeli and American companies in various technological fields, concurs.

Yudilevich, a former head of the missiles division at Rafael Advanced Defence systems, the Israeli authority for development of weapons and military technology, who played a key role in the development of Israel's famous Iron dome, suggests the Singapore model for hi-tech trade with India.

This would have military cooperation spilling over or providing a spin-off in civilian areas, he says, noting that the Israelis were keen on going to India, shopping for partners there as long as the Americans don't mind.

Currently India is the largest customer of Israeli military equipment and Israel is the second-largest military partner of India after the Russian Federation. The military business between the two nations is worth around $9 billion.

Diamonds are another area of major trade between the two nations, but there is great scope for expansion in areas of agriculture, solar energy, energy, water treatment, desalination, clean technology and much more.

The only problem is their business culture, says Bernstein-Reich. While Israelis come straight to the point, Indians like to negotiate endlessly and reopen settled issues, she says and thus advises her clients: "Leave some room for bargaining."




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Agencies
January 26,2020

New Delhi, Jan 26: Google on Sunday marked India's 71st Republic Day by dedicating a doodle illustrating the country's rich cultural heritage that permeates and unites the diverse nation.

From its world-famous landmarks like the Taj Mahal and India Gate, to the wide array of fauna such as its national bird (the Indian peafowl), to classical arts, textiles, and dances, the doodle, designed by Singapore-based artist Meroo Seth, brings together the rich cultural heritage of the country.

Republic Day marks the completion of India's transition towards becoming an independent republic after its constitution came into effect. The governing document had taken nearly three years of careful deliberation to finalise, and its eventual enactment was joyfully celebrated across the country.

While the Constitution was adopted by the Indian Constituent Assembly on 26 November 1949, it came into effect on January 26 -- a day when Declaration of Indian Independence (Purna Swaraj) was proclaimed by the Indian National Congress back in 1929, as opposed to the Dominion status offered by the British Regime.

Festivities embody the essence of diversity found in one of the world's most populous nations, celebrated over a three-day period with cultural events displaying national pride.

Last year's doodle on Republic Day, designed by artist Reshidev RK, had featured Rashtrapati Bhavan in the background along with a display of the country's iconic monuments and heritage.

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Agencies
April 4,2020

Kozhikode, Apr 4: In a bid to maintain the lockdown amid COVID-19 outbreak, Police in Kozhikode is monitoring the situation using drone cameras and making sure that people are not breaking the law.

The police have so far arrested 41 persons who were out on a morning walk on Saturday during the lockdown in the backdrop of coronavirus outbreak.

The SHO of Town South Police Station informed that the accused were later released on bail.
At least 295 cases have been reported in the state so far.

Talking about COVID-19 testing, State Health Minister KK Shailaja told media: "Nine labs are conducting polymerase chain reaction (PCR) tests in Kerala. We've received 2000 rapid test kits and will start rapid tests from tomorrow. If a person tests positive in rapid test, we need to confirm it with PCR test."

The total number of COVID-19 positive cases in India climbed to 3072 on Saturday, according to Ministry of Health and Family Welfare.

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Agencies
February 6,2020

Washington D.C., Feb 6: An international team of astronomers has found an unusual monster galaxy that existed about 12 billion years ago when the universe was only 1.8 billion years old.

The team of astronomers was led by scientists at the University of California, Riverside.

Dubbed XMM-2599, the galaxy formed stars at a high rate and then died. Why it suddenly stopped forming stars is unclear.

"Even before the universe was 2 billion years old, XMM-2599 had already formed a mass of more than 300 billion suns, making it an ultra massive galaxy," said Benjamin Forrest, a postdoctoral researcher in the UC Riverside Department of Physics and Astronomy and the study's lead author.

"More remarkably, we show that XMM-2599 formed most of its stars in a huge frenzy when the universe was less than 1 billion years old and then became inactive by the time the universe was only 1.8 billion years old," Forrest added.

The team used spectroscopic observations from the W. M. Keck Observatory's powerful Multi-Object Spectrograph for Infrared Exploration or MOSFIRE, to make detailed measurements of XMM-2599 and precisely quantify its distance.

The study results appear in the Astrophysical Journal.

"In this epoch, very few galaxies have stopped forming stars, and none are as massive as XMM-2599," said Gillian Wilson, a professor of physics and astronomy at UCR in whose lab Forrest works.

"The mere existence of ultramassive galaxies like XMM-2599 proves quite a challenge to numerical models. Even though such massive galaxies are incredibly rare at this epoch, the models do predict them."

"The predicted galaxies, however, are expected to be actively forming stars. What makes XMM-2599 so interesting, unusual, and surprising is that it is no longer forming stars, perhaps because it stopped getting fuel or its black hole began to turn on. Our results call for changes in how models turn off star formation in early galaxies," the professor stated.

The research team found XMM-2599 formed more than 1,000 solar masses a year in stars at its peak of activity -- an extremely high rate of star formation. In contrast, the Milky Way forms about one new star a year.

"XMM-2599 may be a descendant of a population of highly star-forming dusty galaxies in the very early universe that new infrared telescopes have recently discovered," said Danilo Marchesini, an associate professor of astronomy at Tufts University and a co-author on the study.

"We have caught XMM-2599 in its inactive phase," Wilson said, who led the W. M. Keck Observatory data acquisition
Co-author Michael Cooper, a professor of astronomy at UC Irvine, said this outcome is a strong possibility.

"Perhaps during the following 11.7 billion years of cosmic history, XMM-2599 will become the central member of one of the brightest and most massive clusters of galaxies in the local universe," he said.

"Alternatively, it could continue to exist in isolation. Or we could have a scenario that lies between these two outcomes," he stated.

The study was supported by grants from the National Science Foundation and NASA.

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