New ad film focuses on pregnancy bias in corporate world

December 4, 2015

New Delhi, Dec 4: Fashion portal Myntra whose ad film earlier this year dwelt on the 'social taboo' of homosexuality today released another short film starring Bollywood's Radhika Apte highlighting pregnancy-based discrimination at workplace.

raThe film titled "The Calling" for Anouk forms the sequel to the ethnic wear brand's trilogy of films "Bold is Beautiful" that dealt with other social issues such as single parenting, eve-teasing and women's relationship choices.

The new film is a tight narrative of two minutes that takes place in a drive after work when Uma, a senior architect drops her pregnant colleague Shaheen (played by Radhika Apte) home.

En route Shaheen confronts Uma on the discrimination she is facing at work due to her pregnancy, for which Uma (played by Shernaz Patel) is largely responsible.

By the end of the film, Shaheen eloquently delivers the message that she can manage both roles of being a mother and an architect with aplomb.

The two minute long film is set to be aired across digital platforms starting today.

"I truly believe in the brand's philosophy of celebrating the bold and beautiful attitude of Indian women. I loved the simple yet powerful script and felt myself being completely involved in narrating the story of a pregnant woman who takes her choices very seriously and defends them feistily. It's very important for women to do that," Apte said in a statement.

Apte attempts to personify women who when considering maternity are at their most vulnerable state of their careers, with many corporates handling a pregnant woman's insecurities in the most callous and discriminating manner.

Manish Aggarwal, VP,MARKETING , Myntra Fashion Brands, said, "Anouk is for the modern Indian woman of today. Taking the topical short film approach forward, we wanted to communicate the brand message of 'Bold is Beautiful' in a non- intrusive manner through a real, slice of life story."

The film, he said exemplifies how the Indian woman can voice herself, express her identity and craft her own destiny.

"It is more about individualism than feminism," he said.

Commenting on the new TV commercial, Abhishek Verma, Head, Myntra Fashion Brandssays said, "We see Anouk as the bridge between the old and the new, not just in terms of the apparel we design, but the attitude associated with the brand. All our short stories clearly bring out the essence of the brand while celebrating the modern Indian women."

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News Network
July 26,2020

Washington, Jul 26: Regis Philbin, the iconic television personality best-known for his hosting duties on 'Live!' with co-hosts Kathie Lee Gifford and Kelly Ripa, and 'Who Wants to Be a Millionaire,' has died. The beloved star was 88.

According to People Magazine, the longtime television host died on July 24. His family shared a statement on Saturday, "We are deeply saddened to share that our beloved Regis Philbin passed away last night of natural causes, one month shy of his 89th birthday,"
"His family and friends are forever grateful for the time we got to spend with him - for his warmth, his legendary sense of humour, and his singular ability to make every day into something worth talking about. 

We thank his fans and admirers for their incredible support over his 60-year career and ask for privacy as we mourn his loss," the Philbin family says.

Philbin began his iconic career in 1988, as the host of 'Live! with Regis and Kathie Lee' alongside TV presenter Kathie Lee Gifford. After 15 years, Gifford left the ABC show but the pair remained close after her departure.

In 2001, the franchise became 'Live! with Regis and Kelly', co-starring Kelly Ripa before he left in 2011 after 23 years on-air.

From 1999 to 2002, Philbin also served as the original host of the widely popular game show 'Who Wants to Be a Millionaire.' In addition, the New York City native's hosting credits include 'Million Dollar Password', the first season of 'America's Got Talent', as well as a reoccurring co-host seat on 'Rachael Ray'.

Born on August 25, 1931, Philbin was raised in the Bronx and graduated from Cardinal Hayes High School in 1949 before attending the University of Notre Dame, where he earned a sociology degree in 1953.

After serving in the Navy, Philbin began his career in show business as a writer and made his way in front of the camera in 1961 with a local talk show in San Diego called 'The Regis Philbin Show'. Then in 1967, he became widely known as Joey Bishop's sidekick on 'The Joey Bishop Show'.

After a string of local talk shows, including 'A.M. Los Angeles' and 'Regis Philbin's Saturday Night in St. Louis', the star moved to New York in 1983 to host 'The Morning Show', which was renamed three years later as 'Live! with Regis and Kathie Lee'.

His accolades include Daytime Emmy Awards for outstanding talk show host for 'Live!' in 2001 and 2011 as well as an outstanding game show host for 'Who Wants to Be a Millionaire'. He also received a Hollywood Walk of Fame in 2003 and a Lifetime Achievement Award from the Daytime Emmy Awards in 2008.

Throughout his career, Philbin had various health issues. He underwent an angioplasty in 1993, followed by triple bypass surgery due to plaque in his arteries in March 2007. In December 2009, the television personality had his hip replaced.

Married twice, Philbin is survived by daughters J.J. Philbin and Joanna Philbin, whom he shared with his wife of 50 years, Joy Philbin. He was also father to daughter Amy Philbin, whom he shared with his first wife Catherine Faylen. Philbin and Faylen had another child, son Daniel Philbin, who died in 2014.

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News Network
January 13,2020

Mumbai, Jan 13: On the ongoing protests against new Citizenship Law, Bollywood actor Zeeshan Ayub said that everyone has been exposed and the common man has understood everything and the right-wing people cannot make a fool out of them by giving vague statements.

Talking to ANI, Zeeshan said, "Law is supposed to give the citizenship but the way in which the criteria have been changed is the trouble here."

Disagreeing to the continuous statements put forward by the BJP government that CAA is not a hindrance to the citizenship, the actor further said, Things are clear now, people have now understood the facts, the people and the intention behind are now exposed,.. they can't make a fool out of common people any more."

Zeeshan said it actually the other way round, those people are the ones who are misleading the general public by fluctuating their own statements. "Home minister said something, the next day something else is being said in the Ram leela..people are getting confused., the 'Ranjahanna' actor added.

He further said, "Earlier it was Hindu-Muslim propaganda, but that didn't work, so now you are making it a case between two political parties.. basically you are changing your own statements." When asked about his take on the ongoing JNU Violence, the actor said the members of the alleged political party itself have come out and explained their part in the case and yet no action has been taken.

The actor finally said that people should develop a sense of humanity.

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Agencies
May 17,2020

Mumbai, May 17: TV actor Manmeet Grewal, who worked on shows like "Aadat Se Majboor" and "Kuldeepak", committed suicide after struggling with dwindling finances amid lockdown, family friend-producer Manjit Singh Rajput said.

Grewal, who was originally from Punjab, hanged himself on Friday night at his Kharghar residence here where he lived with his wife. He was 32.

Rajput, who had known Grewal for nearly seven years, said the actor was facing "financial crisis" and wasn't able to earn due to the lockdown. 

"He was going through a major financial issue and he was also in depression. The added pressure of not being able to repay loans amid this (no work phase) got to him. His wife is completely shocked and devastated," Rajput told PTI.

The producer said last rites of the actor were performed on Saturday. 

Grewal was working on projects like a webseries and some commercials, which were put on hold due to the nationwide lockdown amid the coronavirus pandemic. 

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