Sushil Kumar rejects Rs. 50 lac liquor ad

October 12, 2012

Sushil_Kumar

London Olympics silver medalist Sushil Kumar has rejected a whopping Rs. 50 lac offer to feature in an advertisement for a liquor brand.


True to the tradition he has been brought up in, Sushil Kumar rejected the offer as he felt it would send a wrong message to the youth of the country.


Direct liquor advertising is banned but surrogate ads, which promote liquor in the guise of other products are often run by liquor companies. Sushil however refused to be linked to a liquor brand, directly or indirectly.


Sushil is not the only one to have rejected such an offer, and is actually in good company when it comes to such matters, as only a couple of years ago Sachin Tendulkar also refused an incredible Rs. 20 crore offer from a liquor brand.




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News Network
June 19,2020

Jun 19: The BCCI is open to reviewing its sponsorship policy for the next cycle but has no plans to end its association with current IPL title sponsor Vivo as the money coming in from the Chinese company is helping India's cause and not the other way round, board treasurer Arun Dhumal said on Friday. Anti-China sentiments are running high in India following the border clash between the two countries at Galwan valley earlier this week. The first skirmish at the India-China border in more than four decades left at least 20 Indian soldiers dead. Since then, calls have been made to boycott Chinese products.

But Dhumal said Chinese companies sponsoring an Indian event like the IPL only serve his country's interests.

The BCCI gets Rs 440 crore annually from Vivo and the five-year deal ends in 2022.

"When you talk emotionally, you tend to leave the rationale behind. We have to understand the difference between supporting a Chinese company for a Chinese cause or taking help from Chinese company to support India's cause," Dhumal said.

"When we are allowing Chinese companies to sell their products in India, whatever money they are taking from Indian consumer, they are paying part of it to the BCCI (as brand promotion) and the board is paying 42 per cent tax on that money to the Indian government. So, that is supporting India's cause and not China's," he argued.

Oppo, a mobile phone brand like Vivo, was sponsoring the Indian cricket team until September last year when Bengaluru-based educational technology Byju's start-up replaced the Chinese company.

Dhumal said he is all for reducing dependence on Chinese products but as long as its companies are allowed to do business in India, there is no harm in them sponsoring an Indian brand like the IPL.

"If they are not supporting the IPL, they are likely to take that money back to China. If that money is retained here, we should be happy about it. We are supporting our government with that money (by paying taxes on it)."

"If I am giving a contract to a Chinese company to build a cricket stadium, then I am helping the Chinese economy. GCA built the world's largest cricket stadium at Motera and that contract was given to an Indian company (L&T)," he said.

"Cricketing infrastructure worth thousands of crores was created across country and none of the contract was awarded to a Chinese company."

Dhumal went on to say the BCCI is spoilt for choice when it comes to attracting sponsors, whether Indian or Chinese or from any other nation.

"If that Chinese money is coming to support Indian cricket, we should be okay with it. I am all for banning Chinese products as an individual, we are there to support our government but by getting sponsorship from Chinese company, we are helping India's cause."

"We can get sponsorship money from non-Chinese companies also including Indian firms. We can support our players any way but the idea is when they are allowed to sell their products here, it is better that part of money comes back to the Indian economy."

"The BCCI is not giving money to the Chinese, it is attracting on the contrary. We should make decision based on rationale rather than emotion," he added.

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News Network
June 29,2020

Jun 29: The West Indies cricketers will sport a 'Black Lives Matter' logo on the collars of their shirts during the upcoming three-Test series against England to protest against racism in sports.

Skipper Jason Holder, who has voiced his support to the cause that has once again come to the forefront after the killing of American George Floyd, said in a statement on Sunday: "We believe we have a duty to show solidarity and also to help raise awareness."

The ICC-approved logo, designed by Alisha Hosannah, will be the one which featured in the shirts of all 20 Premier League football clubs since the sport's resumption earlier this month.

"This is a pivotal moment in history for sports, for the game of cricket and for the West Indies cricket team," Holder was quoted as saying by ESPNcricinfo.

"We have come to England to retain the Wisden Trophy but we are very conscious of happenings around the world and the fight for justice and equality. "As a group of young men, we know of the rich and diverse history of West Indies cricket and we know we are guardians of the great game for a generation to come."

Holder, who wants racism to be treated at par with doping and corruption, said they arrived at the decision to wear the logo after much thought.

"We did not take our decision lightly. We know what it is for people to make judgments because of the colour of our skin, so we know what it feels like, this goes beyond the boundary. There must be equality and there must be unity. Until we get that as people, we cannot stop," he said.

"We have to find some way to have equal rights and people must not be viewed differently because of the colour of their skin or ethnic background."

The West Indies players are likely to wear the shirts for the first time in this week's four-day warm-up match at Emirates Old Trafford, starting on Monday.

The opening Test of the series, which will mark the resumption of international cricket after the coronavirus-forced hiatus, will get underway at the Ageas Bowl in Southampton on July 8.

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News Network
April 2,2020

New Delhi, Apr 2: It was on April 2, 2011, when the Men in Blue went on to win their second 50-over World Cup title.

India won its first World Cup in 1983 and then had to wait for 28 years to again lift the title.
Going into the 2011 tournament, India went in as the clear favourites as the competition was to be played in the sub-continent.

Under MS Dhoni's leadership, India lost just one match in the competition against South Africa.
India had defeated arch-rivals Pakistan in the semi-final to set up a summit clash with Sri Lanka.

In the finals, Sri Lanka won the toss and opted to bat first. Mahela Jayawardene top-scored for Sri Lanka as he struck a century to take the team's score to 274/6.

India in their chase got off to a bad start as the side lost Sachin Tendulkar and Virender Sehwag with just 31 runs on the board.

But Gautam Gambhir and MS Dhoni stepped up and stitched a match-winning 109-run partnership.

Gambhir perished after playing a knock of 97 runs, but in the end, Dhoni and Yuvraj took the team over the line by six wickets.

The winning six struck by Dhoni is still viewed as one of the most exciting moments in India's sporting history. 

As the winning six was hit, Ravi Shastri was doing commentary then, and he famously remarked, "Dhoni, finishes it off in style, India lifts the World Cup after 28 years".
As soon as the match-winning shot was hit, Tendulkar erupted with joy and had tears to see his dream finally being fulfilled.

Earlier this year, former Indian batsman Sachin Tendulkar's famous lap around the Wankhede Stadium after the 2011 World Cup win, titled 'Carried On the Shoulders Of A Nation', was voted the greatest Laureus Sporting Moment of the last twenty years.

The lap after the World Cup is still edged into everyone's hearts.

Playing in his last mega 50-over tournament, it was the last chance for Tendulkar to lift the coveted trophy.

Before the 2011 World Cup, Tendulkar had played five tournaments (1992,1996,1999,2003 and 2007), and he fell short every time.

The closest he came to winning the trophy was in 2003 as India made the finals under the leadership of Sourav Ganguly.

But the Men in Blue fell short in the finals against Australia.

Then in 2007, the biggest setback was in store for the legend has India bowed out of the tournament in the group stages.

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