To practice what he preaches, Kohli drops Pepsi, fairness products

Agencies
September 16, 2017

New Delhi, Sept 16: Keen to be seen as a socially responsible youth icon, Indian cricket captain Virat Kohli has stopped endorsing soft drink maker Pepsi and fairness products because of their association with junk food and racism.

The 28-year-old swashbuckler is among the most sought after for endorsements but Kohli has decided that he would lend his name only to brands which he himself uses and believes in, people in the know of his endorsement deals said today.

The first casualty of this principle has been his association with Pepsi, a company he had been endorsing since 2011. Kohli refused to renew the contract which ended in April this year, saying at the time that he would not ask people to consume something that he himself does not.

Kohli has time and again endorsed healthy lifestyle, which has been key to his awe-inspiring fitness levels and endorsing a soft drink certainly appeared to be a contradiction.

While Kohli's management firm Cornerstone refused to answer queries on the matter, a market insider, who has worked closely with the Indian captain on brand deals, said he is now more aware of his social responsibilities.

"Virat also no longer endorses fairness creams or products of that genre. Virat has risen through the ranks by virtue of talent and hard work," the official, who has worked with Kohli told PTI today.

"The fairness products which relate one's success with skin tone is something that goes against the values for which Virat stands," he added.

Industry experts also feel that since Kohli is currently the brand ambassador of global nutrition company 'Herbalife', which deals in nutrition and weight management care products, it is only appropriate that he picks his other endorsements carefully.

Herbalife also has sports drinks on their product list. "If Virat is endorsing health products of Herbalife, endorsing any junk food or fizzy drinks contradicts with his image also," said another image consultant, who has worked with top celebrities from all walks of life.

Currently, Kohli charges Rs 4.5 to Rs 5 crore per day for a brand. For any celebrity, the per day charge could mean either shooting for the brand or making appearances.

Pepsi did not say how much it paid Kohli for endorsing the brand. But it is known that he has over Rs 100 crore deals with sports goods major Puma and tyre manufacturers MRF.

Puma makes make all the customised merchandise for Kohli, just like it has done all these years for sprint king Usain Bolt.

The Indian captain also endorses luxury German car brand Audi and Tissot watches to name a few. Kohli currently endorses 17 brands -- all carefully chosen keeping in mind his social connect.

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News Network
February 11,2020

Dubai, Feb 11: Two Indian players-- Akash Singh and Ravi Bishnoi -- and three Bangladeshis have been charged by the International Cricket Council (ICC) for involvement in the quarrel just after the U-19 cricket World Cup summit clash in Potchefstroom, South Africa on Sunday.

Akash and Bishnoi and three Bangladeshi players -- Md. Towhid Hridoy, Shamim Hossain and Rakibul Hasan -- were found guilty of breaching the ICC Code of Conduct after a few players from both sides nearly came to blows after Bangladesh beat India by three wickets to win their maiden U-19 World Cup title.

"Five players have been found guilty of a Level 3 breach of the ICC Code of Conduct for Players and Support Personnel ... (they) were charged with violating Article 2.21 of the code, whilst Bishnoi received a further charge of breaching Article 2.5," the ICC said in a statement.

"All five players have accepted the sanctions proposed by ICC U-19 Cricket World Cup Match Referee Graeme Labrooy," it added.

A near brawl broke out after Bangladesh’s historic win over India in the final. The Bangladesh players were aggressive during the Indian innings with lead pacer Shoriful Islam frequently sledging the Indian batsmen.

As soon as the match ended, Bangladeshi players rushed into the playing area.

"India's Akash accepted the charge of breaching Article 2.21 and has received a sanction of eight suspension points, which equates to six demerit points, which will remain on his record for two years," the ICC said.

Compatriot Bishnoi accepted the charge of breaching Article 2.21 and has received a sanction of five suspension points, which equates to five demerit points.

"Bishnoi also accepted a level 1 charge of breaching Article 2.5 for a separate incident during the match, where he used language, actions or gestures which disparage or which could provoke an aggressive reaction from a batter following the dismissal of Avishek Das in the 23rd over," said the ICC.

"For this he received a further two demerit points meaning seven demerit points will remain on his record for the next two years."

Bangladesh's Towhid Hridoy accepted the charge of breaching Article 2.21 and has received a sanction of ten suspension points, which equates to six demerit points, which will remain on his record for two years.

Shamim Hossain accepted the charge of breaching Article 2.21 and has received a sanction of eight suspension points, which equates to six demerit points, which will remain on his record for two years.

Rakibul Hasan accepted the charge of breaching Article 2.21 and has received a sanction of four suspension points, which equates to five demerit points, which will remain on his record for two years.

All charges were levelled by on-field umpires Sam Nogajski and Adrian Holdstock, third umpire Ravindra Wimalasiri as well as fourth umpire Patrick Bongni Jele. Level 3 breaches carry a minimum penalty of four suspension points and a maximum penalty of 12 suspension points.

The suspension points will be applied to the forthcoming international matches the players are most likely to participate in at either senior or U-19 level. One suspension point equals a player being ineligible for one ODI or T20I, U-19 or A team international match.

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News Network
April 22,2020

Dhaka, Apr 22: Star Bangladesh all-rounder Shakib Al Hasan has decided to auction the bat he used during the 2019 ODI World Cup to help raise money for the fight against deadly coronavirus pandemic.

Shakib, who is currently serving a two-year ban from all forms of cricket -- one of which is suspended -- for not reporting corrupt approaches, is the second Bangladeshi cricketer after wicket-keeper batsman Mushfiqur Rahim to auction a personal cricketing gear to raise money for the cause.

"I had said before that I want to put up a bat for auction. I have decided to auction the bat I used in the 2019 World Cup. It's a favourite bat of mine," Shakib said during a Facebook live session.

The 33-year-old all-rounder had a hugely successful World Cup in England last year, scoring 606 runs in eight matches at an average of 86.57, which included two centuries and five fifties.

Besides, he also picked up 11 wickets in the tournament and became the only cricketer to score 600 plus runs and scalp 10 wickets in a single edition of the World Cup.

"I had a good World cup with the bat and ball. There were some good performances especially with the bat. I had used a single bat throughout the World Cup and even used tapes on it to get through games," Shakib said.

"It's not that this bat has only been used at the World Cup. I have scored over 1500 runs with this bat and had used it prior to the tournament and after it as well.

"Although I like the bat a lot but I have decided to put it up for auction with the thought that maybe it can leave some contribution to forming a fund during the ongoing coronavirus crisis."

The money raised from the auction will go to the Shakib Al Hasan foundation.

"This is a very special bat to me, but my people are even more special to me," Shakib said.

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News Network
January 31,2020

Wellington, Jan 31: A nervous New Zealand threw it away yet again as a perseverant India prevailed in the Super Over for the second successive time to take a 4-0 lead in the T20 International series on Friday.

Needing just 11 runs off the last two overs with seven wickets in hand, New Zealand dug a hole for themselves yet again, taking the game to a Super Over two nights after doing the same in Hamilton.

New Zealand managed 13 runs in six balls and India got there effortlessly.

KL Rahul smashed 10 runs off the first two balls before he was caught. Then, a fired-up Virat Kohli and Sanju Samson finished the game in style.

Earlier, Manish Pandey proved his value to the team with an unbeaten 50 off 35 balls, taking India to 165 for eight from 88 for six in the 12th over.

India's total wasn't enough considering the batting-friendly conditions but the hosts made life a lot tougher for themselves from a commanding position before succumbing to pressure.

The entertaining knocks from Colin Munro (64 off 47) and Time Seifert went in vain (57 off 39).

Mohammed Shami, who was rested on Friday, had bowled a brilliant 20th over on Wednesday and man of the match Shardul Thakur was up to the task this time, conceding just six runs when the opposition needed seven for victory.

With the series already in the bag, India gave opportunity to Sanju Samson, Washington Sundar and Navdeep Saini for the first time in the five-match series, resting Rohit Sharma, Ravindra Jadeja and Shami. However, none of them was able to make an impact in the game.

Chasing 165, New Zealand lost Martin Guptill early. But Munro and Seifert put on 74 runs for the second wicket to put themselves on track.

Munro scored a half-century of 38 deliveries, inclusive of six fours and three sixes. He was out against the run of play as Kohli's direct hit surprisingly found the target after a relay throw from the deep.

It was the turning point as New Zealand lost regular wickets. Yuzvendra Chahal bowled Tom Bruce (0), but Seifert found a partner in Ross Taylor as they pushed the score past 150 in the 18th over.

Seifert scored a half-century off 32 balls, including four fours and three sixes. But the great choke was yet to come again. Needing 18 off 18, the Black Caps lost four wickets in the last over bowled by Thakur.

Taylor holed out of the first ball, while Seifert was run out two balls later. Daryl Mitchell (4) was caught next and Mitchell Santner (2) couldn't steal two runs off the last ball as the sides engaged in a tie-breaker for the second game running.

This was after New Zealand won a fourth consecutive toss and opted to field. Kane Williamson didn't take part in the match owing to a shoulder niggle.

Tim Southee was the stand-in skipper, with the Black Caps making two changes.

Put in to bat, the visitors were struggling at 88-6 at one stage before Pandey's lonesome rescue act took them to a respectable total. KL Rahul contributed 39 runs off 26 balls, inclusive of three sixes and two fours.

Leg spinner Ish Sodhi got into the act and ran through India's batting order. First to go was Shreyas Iyer (1) and then Shivam Dube (12) was caught at mid-wicket.

Sodhi finished with 3-26 while Santner dismissed Sundar for nought as the New Zealand spinners rounded up a good outing with 4-54 in eight overs.

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