Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
i want ask the government...the apex ,the judges (honorable)of hcourt civil court, and above i want all my lawyer brothers, please dont e3ver play with your profession ,REMEMBER SOMEBODY WATCHING YOU 24 HRS ,YOU ALWAYS PRAY TO AND U HAVE SHARDHA, TRY PROVE THE TRUTH ... WHAT HE WILL GET OR SHOULD GET, OR WHETHER HE WILL RELEASE ON BAIL.... PEOPLE MAKE JUDGEMENT..THANKS.
inspired from whome? head of the department?
Rather than killing innocent and those who do hard work.. The GAU-RAKSHAHS should target such kind of CRIMINALs who deosnt recognise even a 6 year old child....
EVIL is cheddis agenda... which will effect the society in the near Future if we did not voice out or protest against increasing criminals in our society...
Stop arresting innocent and start arresting the Real criminals who are out of trained in NAGPUR....
Please chop his tool immediately, Na rahe ga bhans na bajege bansuri
This may be a fake news! For AUTHENTIC & CREDIBLE news, please check Notorious Coastal Kannada daily, sure this man had a challenge with his wife to molest the child, he did not have any bad intention as he is Deshpremi and proud son of Gomatha, and member of homo brigade. Before reaching the jail he might have secured bail.
Naren, which community does this bas...rd belongs to.... so don't ever target or point out particular religion and hurt the sentiments.
This is the true colour of these Gau Rakshaks
They don't respect women and yet talk of protecting animal
Eager to see if people from pump well ,kalladka and kotian stage protest
One more feather in the cap of so called Nationalists. Sad part is the law of the land turning blind, dumb and deaf towards these fringe organization. Its beyond ones imagination that why they are not yet banned.
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