We are throwing world's biggest mouse party to celebrate 90 years of Mickey: Disney executive

Agencies
November 17, 2018

New Delhi, Nov 17: Walt Disney once said, "I hope we never lose sight of one thing- that it was all started by a mouse" and as Mickey, the beloved cartoon character, turns 90, the company is throwing "the world's biggest mouse party".

Mickey Mouse first appeared in 1928 cartoon film "Steamboat Willie" and since then, he has been an inseparable part of many lives.

"We are pulling out all the stops. We are celebrating not just around the company but around the world. We have the world's biggest mouse party going on at all our theme parks around the world, which will stretch over twelve months," Dana Jones, director of enterprise franchise management at the Walt Disney Company, told PTI.

Fans can also get their own Instagram moment with the ongoing "Mickey: The True Original Exhibition" in New York. The immersive experience is inspired by Mickey's iconic status and his impact in popular culture.

"This is an experiential exhibition, which is a very Instagram-able event and blends fine art with the things that we can see, touch and feel. We hope that it will travel to other places as well," Jones said.

India also features in the company's grand plans for Mickey's birthday celebrations.

"India is one of the important markets for us. We have a great short cartoon that Mickey did a couple of years ago in which he was in India speaking in Hindi. Mickey showed the world that India has a special place in his heart.

"There's not a country in the world where Mickey is not known and not loved. And we're focusing as much as possible on India... We are really trying to highlight the relationship Mickey has with India," Jones added.

Mickey is the largest character franchise in India with over 30 million products sold in 2017. To build a connect with the younger generation, Disney launched 'Stay Fit with Mickey & Minnie" programme in 3000 schools in metro cities such as Delhi, Bengaluru and Mumbai.

"We are always looking for new content opportunities for Mickey. The great thing about Mickey is that he lives in a cartoon version of our world so the opportunities to have adventures with him and his friends are endless," Jones said.

With such storied life, it seems that everything that is to be explored has already been explored in Mickey's life but Jones said the company has always tried to keep the cartoon character relevant.

"We are constantly making sure that Mickey is where people are consuming content. So, a lot has been focused on Mickey's digital presence. Over the last few years, we have made sure that Mickey has an Instagram handle and a Facebook handle. It's such a timeless character," she said.

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News Network
February 24,2020

New Delhi, Feb 24: Indian Idol 11 winner is Bhatinda's Sunny Hindustani. Sunny, who mostly sang Nusrat Fateh Ali Khan's songs on the show, won the coveted trophy. The Bhatinda boy took home the Indian Idol 11 trophy along with the prize money of Rs 25 lakh, a car and a singing contract with T-Series.

Sunny's entry on the show was much-talked-about. His soul-soothing voice had mesmerised the judges on the audition day itself as he sang Afreen Afreen. He got a standing ovation and former Indian Idol 11 judge Anu Malik even said that he felt as if Nusrat Fateh Ali Khan himself was performing on the Indian Idol stage. His audition video had gone viral after Anand Mahindra shared it on social media.

On the finale night, Sunny sang a medley of songs, which included Mere Rashke Qamar and Halka Halka Suroor. Ayushmann got emotional seeing Sunny's journey on screen. He said, "Hum na actor bade self-obsessed hote hain. Humein lagta hai hamari struggle sabse achchi hai, sabse badi hai. Inke saamne toh kuch hai he nahi. Jahaan se aye hai, jitna hunar inke paas hai...mujhe lagta hai inki maa sabse ameer hain."

The first and second runner-up of the show Rohit Raut and Ankona Mukherjee got Rs 5 lakh each, while Ridham Kalyan and Adriz Ghosh who were fourth and fifth on the show, took Rs 3 lakh home. Every finalist also received Rs 1 lakh cheque from Lotus Herbals and gift hampers from the sponsors.

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News Network
April 14,2020

Mumbai, Apr 14: Maharashtra Health Minister Rajesh Tope has thanked Bollywood superstar Shah Rukh Khan for providing 25,000 personal protective equipment for health workers.

Khan on Monday provided the personal protective equipment (PPE) kits to the frontline medical staff in Maharashtra fighting to contain the novel coronavirus pandemic in the state.

Tope took to Twitter to thank the actor for the help.

Many thanks Mr. Shah Rukh Khan for your kind contribution of 25,000 PPE kits. This will go a long way in supporting our fight against COVID19 & protecting our frontline medical care team @iamsrk @MeerFoundation @CMOMaharashtra," he tweeted.

The actor and his wife Gauri Khan recently offered their four-storey personal office space for treating COVID-19 patients.

Khan had earlier announced various initiatives to help the country during the crisis.

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Agencies
March 24,2020

Los Angeles, Mar 24: In a bizarre video shot from her rose petal filled bathtub, pop star Madonna has called the coronavirus pandemic "a great equaliser".

The music icon said the virus doesn't discriminate between rich and poor.

That's the thing about COVID-1. It doesn't care about how rich you are, how famous you are, how funny you are, how smart you are, where you live, how old you are, what amazing stories you can tell.

It's the great equaliser and what's terrible about it is what's great about it. What's terrible about it is that it's made us all equal in many ways, and what's wonderful about is, is that it's made us all equal in many ways, Madonna said in the video while having a milky bath in tub full of roses.

The 61-year-old singer, who had to cancel two of her concerts in Paris due to coronavirus outbreak, also referenced her 1995 song Human Nature in the video saying we are all going down together .

According to the Johns Hopkins coronavirus tracker, the death toll from the virus globally has risen to 14,641 with 336,000 cases reported in 173 countries and territories.

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