Coca-Cola enters 5-year partnership with ICC

Agencies
February 1, 2019

Gurgaon, Feb 1: Beverages major Coca-Cola on Thursday announced a partnership with the International Cricket council (ICC) for the next five years, till 2023.

The cola major is entering into the cricket space to be the worldwide non-alcoholic partner for the global cricketing body.

The move would help the company, which is building a consumer centric portfolio around the globe, T Krishnakumar, President Coca-Cola India and South West Asia said here.

The company, however, did not disclose the financial details of the deal.

The five-year partnership will cover all ICC events around the world, including the ICC Men's Cricket World Cup 2019 in England and ICC's men's and women's T20 world cup in Australia in 2020 and the Women's World Cup in 2021.

"It's our pleasure to welcome Coca-Cola on board as an ICC partner for next five years. As one of the biggest sports (cricket) with more than one billion fans, we are delighted to be a partner with Coca-Cola," said ICC Chief Executive David Richardson.

Krishnakumar said,"in the lines of our long history of partnering with major sports globally, our strategic partnership with ICC, reinforces our long standing commitment to refresh sports fans."

Rival PepsiCo was one of the ground sponsors of ICC world cup 2015.

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News Network
June 18,2020

New Delhi, Jun 18: Premier Indian off-spinner R Ashwin has described Mahendra Singh Dhoni as a "massive influence" on his career, revealing that at the beginning of his IPL stint, he was driven by an intense desire to get the former captain's attention.

Ashwin got his contract with CSK, one of the most successful IPL sides, in 2008 and said the stint with CSK shaped his career.

"IPL and CSK is a stage that everyone wants. For me it was more about recognition. MSD did not know who Ashwin is, (Matthew) Hayden and (Muttiah) Muralithan did not know who Ashwin is. The first thing that came to my mind was that 'I will show these people that Ashwin is here'," Ashwin told Harsha Bhogle on 'Cricbuzz in Conversation'.

"I don't know it was being foolish or arrogance but that was how I was made. Nobody was giving me a chance that Ashwin will play alongside Muralitharan or ahead of Muralitharan. I thought, I will get there ahead of him one day," he added.

Ashwin said Dhoni, who led CSK, had "massive influence" on him and the only way to impress him was by troubling him in the nets.

"I got the eye of Hayden, Jacob Oram, and Stephen Fleming while bowling to them at the nets. They were finding it difficult to face me in the first year (2008) but I had not caught the eye of MSD," he said.

"I never had massive interactions with him. It was going to the nets and getting MSD...he was hitting Muralitharan out of the park and I thought, if I bowl better than him, I met get to play ahead of Murali.

" I got his attention when I got him during a Challenger trophy and celebrated like a crazy kid," he recalled.

After that, Ashwin said during CSK's match against Victoria Bushrangers in the now defunct Champions League, he volunteered to bowl the Super Over and Dhoni gave him the ball without hesitation.

Ashwin did not fare well and ended up conceding 23 runs. The off-spinner said when Dhoni walked past him after the match, he only said that, "you should have bowled the carrom ball."

"MS always maintained that you are exceptionally skilful and you should keep doing what you do."

Ashwin has been very successful against the left-handers as 189 of his 365 wickets are of southpaws. Ashwin credited his engineering background and advice from Duncan Fletcher for the success.

"He made a statement that changed cricket. He said it's all about geometry and left it at that. Understanding angles (engineering background) has given me edge over others," he said.

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News Network
January 10,2020

New Delhi, Jan 10: Injured Assam archer Shivangini Gohain underwent a critical surgery at the AIIMS. Dr. Deepak Gupta, professor of Pediatric neurosurgery at AIIMS, revealed about the delicate nature of the procedure and said there was no room for error.

"It was touching vertebral artery which supplies blood to the brain stem. The arrow was 0.5 cm in front of the spinal cord and the child could have become quadriplegic if someone tried to pull it out," Gupta said.

According to doctors, the arrow accidentally went inside the body damaging the shoulder bone, part of the neck, spinal cord and left lung.

Dr Gupta said, "Now the patient is fine. We had planned the surgery in a very unique way. Last whole night, our team was doing the planning and plotting to conduct this complex surgery. About 15 cm part of the arrow was inside the body which has entered through shoulder bone and affected neck, spinal cord and left lung".

"We started the surgery in the morning at 6 am which lasted for three and a half hours. We have successfully removed the arrow. The patient is stable now and shifted to ICU for observation," he added

Shivangini Gohain, the 12-year-old Assam archer who was impaled by an arrow shot accidentally at the SAI centre in Dibrugarh, was training unsupervised and the mishap was a result of negligence by the local coach and officials, the state's archery association has said.

The child was training at the Dakha Devi Rasiwasia College at Chabua, which serves as an extension centre under the Sports Authority of India (SAI) Regional Centre in Guwahati when the incident took place on Wednesday.

She was airlifted to Delhi on Thursday night and admitted to the AIIMS Trauma Centre. Pulin Das, a joint secretary of Assam Archery Association and executive member of the state Olympic association said the injury to the school girl from the Deodhai village, which is 3km from Chabua, happened as the trainees were practising without any coach and other officials.

“There is a SAI contractual coach Marcy and he has left for the Khelo India Games in Guwahati. He didn't instruct the trainees to stop the camp for some time nor did the college principal, who acted as administrator of the extension centre, looked after the practice,” Das said on Friday.

The extension centre has 11 trainees, six boys and five girls, and they were training under SAI contractual coach A C Marcy from Nagaland, who is in Guwahati for the Khelo India Youth Games.

“The training ground itself is in very bad shape, it was not even a dedicated ground for archery training, some play football, cricket and other sports on that ground. But the worst part is that the SAI coach did not give instructions to stop the camp for a while and the archers were training without any supervision,” he added Das said Gohain was struck by an arrow shot by boys doing practice for compound event. The arrow remained stuck for more more than a day before she was airlifted to New Delhi on Thursday night.

“There was nobody to look after the archers, they were training on their own though their parents were outside the ground. An arrow shot by a boy trainee who was doing compound event practice hit her on the shoulder,” the official said.

Gohain's father Brinchi Gohain was outside the practice area and with no official of the college and SAI coming for help, she was taken to Assam Medical College in Dibrugarh, 33km from Chabua.

“She could reach the AMC in Dribugarh only on Thursday morning. There, the doctors told her parents to take her to a more reputed hospital like AIIMS in Delhi. With help from people close to the local Member of Parliament and Assam CM himself, she was taken by air ambulance to Delhi.

“I was told that she had a very tough time as the arrow remained stuck for more than a day. She is a strong-willed girl and she fought. Her father must be a daily wage labourer and he was distraught also.”

The SAI said that it will bear all the expenses of her treatment. The Assam Archery Association has contributed Rs 20,000 towards her treatment.

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Agencies
June 8,2020

New Delhi, Jun 8: Indian pacer S Sreesanth has slammed England all-rounder Ben Stokes for questioning MS Dhoni's intent during a World Cup match, saying that the former captain will end Stokes' career.

Stokes in his book titled 'On Fire' had questioned Dhoni's intent during India's 31-run defeat at the hands of England in the premier tournament last year.

"For Ben Stokes, I will only say that you should pray that Dhoni does not play against you in the future. Dhoni does not forget things easily," Sreesanth said during a Live session on Helo.

"I wish Stokes all the best for whenever he faces Dhoni again, be it IPL or an England vs India match. You must be earning in millions now, Dhoni Bhai will end your career. Dhoni will strike the ball everywhere and he (Stokes) can never dismiss Dhoni. Before he (Stokes) opens his mouth, he should make sure to wear a helmet," he added.

Former West Indies pacer Michael Holding had also come out in support of Dhoni and said that the wicket-keeper batsman wanted to win the match against England.

"Well, people will write anything in books these days, because people are a lot more free with their opinions and when they are writing books, they need to be making headlines at times," Holding had said on his official YouTube channel.

"...It was not the game that India had to win, but I don't think anyone can say that was a team tactic to lose the game. I watched that game and it appeared to me as if India weren't putting up their 100 percent, but I realised it was not the case when the expression on MS Dhoni's face told me that he desperately wanted to win, so I do not think it was a team decision to not try to win," he had added.

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