Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
Now everything is clear to her to run with somebody, she did not given a right reason to kill her own son, life term imprisonment should be granted to this useless lady
wah wah we have seen lot of crime, murder and killings in congress ache din.
please guys try to give bjp 5 years to govern. you guys are expecting every thing to be perfect in two years of govt.
He is collecting tax on everything. In future this govt. will charge on air, Yoga tax, Cleaning Tax, Mann ki baat tax or environment tax.
Chaai waala sirf chaai bana saktha hain desh chalaane keliye dimaag chahiye jumlaa nahin.
Modi is unfit for PM. If he spends 5 percent of his travelling expenses on poor people. He can save millions of people.
Ache din has become the bad words for Indian. It has become the abuse word because of feku/Jumla prime minister.
Ab ki bhaar lag gayi yaar
After farmers death now people taking extreme steps, please solve this problem. we indian people dont need any govt, we all the people of india will take all the decision and make our life better.
modi sarkar should lower the price of rice,and other curry vegitables.
seriously all the citizen of the india fed up with price hike, i request modi govt to low down the prices of some daily used commodities as let poor people can buy for their living.
she nowhere mentioned about ache din or raising price, why this media targeting modi?
ache din, in coming days people will start to commit suicide because of this govt, our salary 80% goes to the govt as tax collection how poor family can survive with 20%.
Add new comment