Kohli beats Ronaldo, Messi to be sixth most marketable athlete in world

May 22, 2015

New Delhi, May 22: Indian cricket's pin-up boy and Test skipper Virat Kohli has been rated as the world's sixth most marketable athlete.

Kohli, currently leading Royal Challengers Bangalore in the Indian Premier League (IPL), is on the list of 50 athletes, who have been identified as commercially the most viable sportspersons, by SportsPro magazine on Thursday.

kohli marketable1

Canadian tennis player Eugenie Bouchard tops the list, followed by Brazilian football star Neymar and Masters golf champion Jordan Spieth.

Bouchard, 21, is winner of the Women's Tennis Asscociation's (WTA) Most Improved Player award for the 2014 season. She reached two Grand Slam semi-finals and the Wimbledon final last year.

Neymar is a two-time topper of the list, having taken the position in 2012 and 2013. Japanese tennis player Kei Nishikori was the highest new entry on the list at the eighth place.

Formula One racer Lewis Hamilton topped the list a year ago, but dropped to the fifth spot in this year's rankings.

Olympic sprint champion Usain Bolt headed the list in 2011 but has dropped to the 10th spot this year.

The list focuses on marketing potential over the next three years, with athletes from around the world ranked against criteria including age, home market, charisma, willingness to be marketed and crossover appeal.

"As ever, these rankings are not about pinpointing the most commercially valuable athlete in the world today, but rather they are an attempt to identify marketing potential over the next three years," James Emmett, SportsPro editorial director said in a statement on Thursday.

"Eugenie Bouchard has struggled on the court since a standout season in 2014. But she has time on her side, and all the attributes needed to succeed Maria Sharapova and Serena Williams as the face of the most commercially successful women's sport on the planet."

"There is debate every year about who does and doesn't make the list. Our underlying mission is always in identifying athlete marketing bets for the mid-term future. In other words, if you were a sponsor, which athletes are going to provide value for your marketing money, and help build your brand over the next three years?

We're finding the commercial stars of tomorrow, and they are not necessarily the commercial stars of today," he added.

Top 10 most marketable athletes

1. Eugenie Bouchard (Tennis)

2. Neymar (Football)

3. Jordan Spieth (Golf)

4. Missy Franklin (Swimming)

5. Lewis Hamilton (F1)

6. Virat Kohli (Cricket)

7. Stephen Curry (Basketball)

8. Kei Nishikori (Tennis)

9. Katarina Johnson-Thompson (Athletics)

10. Usain Bolt (Athletics)

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Agencies
February 20,2020

New Delhi, Feb 20: Grappler Divya Kakran on Thursday became the second Indian woman to win a gold medal at the ongoing Asian Wrestling Championship.

Divya, a bronze medallist at Asian Games 2018, earned her first gold by winning all her four bouts against Kazakhstan, Mongolia, Uzbekistan and Japan.

Her final bout against Naruha Matsuyuki of Japan was the closest one but she managed to outclass her opponent 6-4 to seal her name on the gold medal. The 68 kg category was played in round-robin format as only five wrestlers were in the fray.

India is likely to add some more medals to its tally when Nirmala Devi, Pinki, and Sarita go out to grapple for the yellow metal in their respective weight categories.

Three-time Commonwealth championship gold medallist, Nirmala Devi (50 kg) first defeated Munkhnar Byambasuren of Mongolia in the quarterfinals by 6-4 to reach the semis.

In the semi-finals, Nirmala got the better of Dauletbike Yakhshimuratova of Uzbekistan by 10-0 and will play against 2018 Under-23 World Champion Miho Igarashi of Japan for the gold medal.

Pinki (55 kg) started her day on a winning note against Shokhida Akhmedova of Uzbekistan by 12-4 in round 3 and lost to Kana Higashikawa of Japan to enter the semis where she defeated Marina Zuyeva of Kazakistan by a score of 6-0.

Pinki will play in the gold medal bout against Dulguun Bolormaa of Mongolia.

Sarita (59 kg) will now face Battsetseg Altantsetseg of Mongolia in the gold medal bout after winning against her opponents in the qualifiers, quarterfinals and semi-final by a score of 10-0, 11-0 and 10-3, respectively.

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News Network
July 14,2020

New Delhi, Jul 14: Indian bowler Bhuvneshwar Kumar, who features in the list of A category players released by BCCI, has revealed his first-ever paycheck.

Bhuvneshwar was participating in a question and answer session on Twitter where he gave his take on fans' queries.

The 30-year-old bowler was asked about his first paycheck by a fan and Bhuvneshwar responded by saying, "It was for Rs 3000. I shopped and still managed to saved some."

During the question and answer session Bhuvneshwar picked Barcelona striker Lionel Messi over Juventus star Cristiano Ronaldo.

The right-arm bowler also revealed that football and badminton are his favourite sports other than cricket.

Earlier this year, Bhuvneshwar was named in the list A category of players. BCCI had released the list of centrally contracted players for the period from October 2019 to September 2020. Annually, A category players get Rs 5 crore.

The right-arm bowler would have been in action for Sunrisers Hyderabad if the Indian Premier League (IPL) had commenced from March 29. However, the tournament was postponed indefinitely due to the coronavirus pandemic.

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Agencies
January 26,2020

Chennai, Jan 26: Former India cricketer Kapil Dev on Saturday said that it will be a big loss for the Indian side when MS Dhoni decides to hang up his boots.

"I think he has served the country so well and nobody has done it like him. Everyone has to retire sooner or later. He is not playing matches currently. So I don't know when he will come out one day and say -- I have had enough. I think it will be our loss because he is such a fabulous cricketer," Dev told reporters here.

In the recently released BCCI contracts list, Dhoni did not find a place for himself. The former World Cup winning captain Dev said that it is unfortunate that Dhoni was not included in the contract list.

"I feel sorry that they have not included him. 

Tendulkar, Gavaskar had to witness the same. It's not my job and I am not there to give the contract to anyone. It is the job of the cricket board. So, I don't know. You can ask this question to the cricket board. They will be able to answer this question," Dev said.

The 38-year-old Dhoni is currently enjoying some time away from the game. He last played competitive cricket during the 2019 World Cup.

Dhoni had to face criticism for his slow batting approach during India's matches in the tournament. 

Especially in the games against England and New Zealand (semi-final), he had to bear the brunt of netizens, who deemed him as the reason for the Men in Blue's loss.

BCCI released the list of central contract list of players for the period from October 2019 to September 2020.

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