MS Dhoni sole Indian on Forbes' most valuable athlete brand list

October 9, 2014

New York, Oct 9: India cricket captain Mahendra Singh Dhoni is the sole Indian sportsman to figure on Forbes' list of the world's most valuable athlete brands, a list that has been topped by American basketball player LeBron James and includes golfer Tiger Woods and tennis stars Roger Federer and Rafael Nadal.

MS DhoniDhoni is ranked fifth with a brand value of USD20 million in 2014, slightly down from USD21 million last year.

Forbes said Dhoni signed bat sponsorship deals with Spartan Sports and Amity University in late 2013, reportedly worth a combined USD4 million annually, up from the USD1 million Reebok was paying previously.

Forbes's Most Valuable Athlete Brands in Sports lists 10 athletes whose endorsement income exceeded the endorsement income earned by their peers by the largest amount during the past year.

James tops the list with a brand value of USD37 million in 2014.

The NBA's biggest marketing star pulled in a total of USD53 million from endorsers like Nike, McDonald's, Coca-Cola, Upper Deck.

The publication said for the first time since 2007, the top athlete brand is not Woods but James, who will be rejoining the Cleveland Cavaliers after fours season and two National Basketball Association (NBA) titles with the Miami Heat.

James pulled in USD53 million off the court during the past year and his brand is worth USD37 million, which is the amount his endorsement and non-basketball earnings exceeded the average top 10 off the court earners in the NBA.

Woods is ranked second and has a 2014 brand value of USD36 million.

Woods' earnings took a hit after Electronic Arts announced in 2013 that it would end its relationship with him and his eponymous video game after 14 versions.

On the third spot is Federer, whose brand value in 2014 is USD32 million.

The list also includes Jamaican sprinter Usain Bolt (6), Portugal and Real Madrid star Cristiano Ronaldo (7), Argentine professional footballer Lionel Messi (9) and Nadal on the 10 position.

The list is part of Forbes Fab 40, which consists of the 10 most valuable sports brands in businesses, events, teams and athletes and quantifies the earning power of each brand relative to its competitors.

The most valuable sports business brand is Nike, worth USD19 billion.

Sporting event brands are based on revenue-per-event-day.

The top event brand is the Super Bowl, which last season generated an estimated USD518 million in revenue from broadcasting, tickets, the halftime show, concessions and licensing.

The Super Bowl has been the most valuable sporting event brand in each of the six Fab 40 rankings we have compiled since 2007, largely due the record television ratings and advertising rate the game generates, Forbes said.

Professional baseball team New York Yankees is the most valuable team brand in sports, worth USD521 million.

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News Network
March 3,2020

Sydney, Mar 3: Former Australia pacer Brett Lee foresees a "different" looking India making their maiden T20 Women's World Cup final and attributed their rise to the emergence of star players like 16-year-old Shafali Verma.

Besides opener Shafali, experienced leg-spinner Poonam Yadav has been the other match-winner for India in the competition. The Harmanpreet Kaur-led side topped the group stage with four wins in as many games and play their semifinal here on Thursday.

"They've never reached the final but this is a different India team from the one they’ve seen before. They've combined match-winners in Shafali Verma and Poonam Yadav with consistent players with both bat and ball," Lee was quoted as saying by ICC.

"We've always known they have some of the best players in the world but now Harmanpreet Kaur has a team around her that can support the big players, and fill in the gaps when they have an off day."

Only a special effort from their opponents can stop India from reaching their maiden final, feels Lee.

They'll go into the semi-finals full of confidence and it will take an excellent team to stop them from reaching the Final."

Talking more about Shafali, who has got 47, 46, 39, and 29 so far, Lee backed the teen sensation to make a bigger score in the semifinal.

"Shafali Verma has been excellent at the top of the order, she’s brought a fearless energy to India’s batting and been brilliant to watch.

"You feel she can go even bigger as well – she hasn't reached 50 yet, which is both exciting for those watching and worrying for the bowlers.

"We saw from the opener against Australia just how good India can be, and it’s no surprise they’ve continued that form to top Group A," he added.

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News Network
February 13,2020

Feb 13: Veteran India batsman Suresh Raina feels Mahendra Singh Dhoni is the best captain India ever had.

Raina and Dhoni play for the same IPL franchise -- the Chennai Super Kings --, which is also led by the latter.

"I think we have the best captain who has changed the Indian team like anything. Now we have that same aura in our dressing room," Raina said on 'The Super Kings show' on Star Sports Tamil.

The 38-year-old Dhoni has retired from Test cricket but his future in the limited overs formats is a subject of intense speculation.

The two-time World Cup-winning former captain took a break from cricket after India's exit from the 2019 World Cup in England. He is set to be back in action at the IPL, where he will captain the CSK, starting March 23.

With three restricted stands at the MA Chidambaram Stadium in Chennai finally being reopened, Raina urged the fans to fill the venue in every CSK home game.

"We have all the seats available. Hopefully, we'll have more fans now so that there is it will be more energy on the field," the 33-year-old Raina, a former India batsman, said.

Raina, who last played for India in 2018, also expressed his excitement about the prospect of playing with CSK's latest acquisitions.

"This year we have a lot of new talent in our team. Piyush (Chawla) is there, then we have Hazelwood, Sam Curran, Sai Kishore from Tamil Nadu, he has been bowling really well for them. So, I think we have a lot of mixture of youngsters and seniors."

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May 1,2020

Melbourne, May 1: Reclaiming the top spot in Test cricket has brought smiles back on their faces but Australia coach Justin Langer says beating India in their own den remains the ultimate test and their numero uno status will be put to test when they clash with the Virat Kohli-led team.

After a tumultuous transition phase post the ball-tampering scandal, Australia on Friday displaced India as number one side in Test format but Langer is aware that it does not take long for the situation to change.

"We recognise how fluid these rankings are, but at this time it was certainly nice to put a smile on our faces," Langer told Cricket Australia website. "We've got lots of work to do to get to be the team that we want to be, but hopefully over the last couple of years not only have we performed well on the field, but also off the field," Langer added.

The former left-handed opener underlined what he felt will be the ultimate test of character.

"Certainly a goal for us has been the World Test Championship ... but ultimately, we have to beat India in India and we've got to beat them when they come back (to Australia).

"You can only judge yourself as being the best if you beat the best and we've got some really tough opposition to come," Langer put his priorities in place. The team he insists needs to get better as now others will come gunning for them.

"Getting to No.1 is a great thing, but when you're No.1, you're always the hunted," Langer said. "We've been the hunters for a while, now we're the hunted and we need to get better and better."

Langer also hoped that white ball team under Aaron Finch will win the World Cup. "I know how hard it is to win World Cups ... everything has to go right. One day, I'd love to see Aaron Finch with all his mates lift that T20 World Cup above his head."

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