Interest in Dempo: Can Shah Rukh Khan save the football business in India?

June 10, 2012

Sharukh_Football_Craze

Actually, our association with football has long played out like a match that promised much but displayed only flashes of brilliance.

A brilliant moment would be the inaugural Premier League Soccer in Kolkata last year, but soon after a setback, much like an ugly tackle that breaks the rhythm of play, would arrive in the form of a free fall in rankings. Khan's entry might restore parity to Indian football, say experts.

The reason is that the business of football in India is in a shambles. In the past two years, two clubs - JCT FC and Mahindra United - were disbanded after they became commercially unviable. Incumbents are not faring any better - participants in the I-League, the top-tier Indian club format, are not making money.

Shrinivas Dempo, chairman of the Dempo Group of Companies, says no club in India is even close to a break-even.

Liquor tycoon Vijay Mallya's UB Group is said to be having second thoughts about sponsoring two Kolkata clubs, Mohun Bagan and East Bengal.

Telecom major Bharti Airtel, which once harboured ambitions to develop football in India, is today promoting the game in Africa.

Football


*UB is principal sponsor of Mohun Bagan and East bengal, not a promoter All these teams participate in the I-League, the top-tier club format in India

Poor Business

Owners are still keeping their clubs afloat, but with minimal returns and rising costs, (see Costs of Running an I-League Team) they might as well be investing in a government welfare scheme where the money doesn't reach the needy, according to Prashant Singh, director, Octagon, a sports and entertainment marketing company.


Football__ratio

Former India captain Baichung Bhutia had earlier said more clubs will meet the fate of Mahindra United and JCT unless the All India Football Federation, the game's governing body in India, finds ways to make them better commercial entities. He said the absence of a fanbase was the undoing of those clubs.

On both counts, Bhutia was spot on. India is watching football alright, but it is the foreign kind. Tam research says only 7.8 million watched I-League on TV compared with the 25.8 million who followed the English Premier League in the last season.

The difference is because Indian football is football in slow motion, according to Singh, partly because matches are played on grounds with blades of grass that are 6-8 inches high.

In some I-League matches last season, the turnout at stadia was as low as 50, again a commentary on the quality of the game in India. The low attendance is a big blow to clubs, given that gate revenues form a lion's share of their paltry revenues.

Most clubs are hardly run as commercial enterprises. Unlike in the West, no club in India owns a stadium. Few are ready to host matches. Clearly, the culture of football clubs as they exist overseas is missing in India. Clubs around the world feed their national teams with players. It is the opposite in India.

One reason why JCT and Mahindra United folded was their reluctance to accept sponsorship, according to a person familiar with the matter. Representatives of the groups were unavailable for comment.


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Agencies
March 14,2020

Sydney, Mar 14: New Zealand pacer Lockie Ferguson has been placed under 24-hour isolation amid the fears of coronavirus after he reported a sore throat following the first ODI of the ongoing three-match series against Australia in Sydney Cricket Ground (SCG) which the hosts won by 71 runs.

"In accordance with recommended health protocols, Lockie Ferguson has been placed in isolation at the team hotel for the next 24 hours after reporting a sore throat at the end of the first ODI," said New Zealand Cricket in a statement.

"Once the test results are received and diagnosed, his return to the team can be determined," it added.

The first ODI of the Chappell-Hadlee series was played in front of empty stands as the spectators were not allowed to be at SCG as a precautionary measure to contain the spread of coronavirus pandemic.

Earlier, Australian fast bowler, Kane Richardson was also tested for the coronavirus, after suffering from a sore throat on Thursday. That saw him left out of the squad for Friday's game but the test was negative.

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News Network
February 10,2020

Potchefstroom, Feb 10: India's under-19 cricket team manager Anil Patel says the ICC has taken a serious view of the aggressive celebrations by Bangladesh players after their World Cup triumph and will be reviewing the footage of the final game's "last few minutes".

Some Bangladeshi players got carried away while celebrating their historic three-wicket win over India in the final on Sunday. While their captain Akbar Ali apologised for the "unfortunate incident", his Indian counterpart Priyam Garg said their reaction was "dirty".

"We don't know what actually happened," Patel told 'ESPNCricinfo' on Sunday.

"Everybody was in a shock, absolutely, but we don't know what happened exactly. The ICC officials are going to watch the footage of the last few minutes and they are going to let us know," he said.

Even when the match was on, the Bangladesh players were overly aggressive while fielding and their lead pacer Shoriful Islam sledged the Indian batsmen after every delivery.

As soon as the match ended, it became tense with Bangladeshi players rushing to the ground and displaying aggressive body language. The two teams nearly came to blows before the situation was defused by the coaching staff and on-field officials.

Patel claimed that match referee Graeme Labrooy met him and expressed regret at what transpired on the field.

"The referee came to me. He was sorry about the incident. He clarified the ICC is going to take very seriously what has happened during the match and the last session. They are going to witness the footage and they will tell us in the morning (Monday)."

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News Network
June 17,2020

New Delhi, Jun 17: Indian skipper Virat Kohli on Wednesday paid tributes to Indian Army soldiers, who were killed during the face-off with the Chinese troops in Ladakh's Galwan Valley.

Extending condolences to the kin of bravehearts, Kohli said, "No one is more selfless and brave than a soldier."

"Salute and deepest respect to the soldiers who sacrificed their lives to protect our country in the Galwan Valley. NO one is more selfless and brave than a soldier. Sincere condolences to the families. I hope they find peace through our prayers at this difficult time," he tweeted.

The violent face-off happened on late evening and night of June 15 in Ladakh's Galwan Valley as a result of an attempt by the Chinese troops to "unilaterally change" the status quo during de-escalation in Eastern Ladakh and the situation could have been avoided if the agreement at the higher level been scrupulously followed by the Chinese side, India said on Tuesday.

The Army confirmed that 20 soldiers were killed in the face-off, including 17 who were critically injured at the stand-off location and exposed to sub-zero temperatures in the high altitude terrain.

Indian and Chinese troops have disengaged at the Galwan area in Ladakh where they had earlier clashed on the night of June 15 and 16, Indian Army said.

Former cricketer Irfan Pathan tweeted, "We will always be indebted to our jawans of #IndianArmy who lost their lives in #GalwanValley #JaiHind."

Expressing similar sentiments, Indian batsman Shikhar Dhawan wrote, "A sacrifice that will never be forgotten by the nation. Heartfelt condolences to the family and loved ones of the Indian Army officer and the two soldiers. Saluting your bravery, Jai Hind! #GalwanValley."

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