Interest in Dempo: Can Shah Rukh Khan save the football business in India?

June 10, 2012

Sharukh_Football_Craze

Actually, our association with football has long played out like a match that promised much but displayed only flashes of brilliance.

A brilliant moment would be the inaugural Premier League Soccer in Kolkata last year, but soon after a setback, much like an ugly tackle that breaks the rhythm of play, would arrive in the form of a free fall in rankings. Khan's entry might restore parity to Indian football, say experts.

The reason is that the business of football in India is in a shambles. In the past two years, two clubs - JCT FC and Mahindra United - were disbanded after they became commercially unviable. Incumbents are not faring any better - participants in the I-League, the top-tier Indian club format, are not making money.

Shrinivas Dempo, chairman of the Dempo Group of Companies, says no club in India is even close to a break-even.

Liquor tycoon Vijay Mallya's UB Group is said to be having second thoughts about sponsoring two Kolkata clubs, Mohun Bagan and East Bengal.

Telecom major Bharti Airtel, which once harboured ambitions to develop football in India, is today promoting the game in Africa.

Football


*UB is principal sponsor of Mohun Bagan and East bengal, not a promoter All these teams participate in the I-League, the top-tier club format in India

Poor Business

Owners are still keeping their clubs afloat, but with minimal returns and rising costs, (see Costs of Running an I-League Team) they might as well be investing in a government welfare scheme where the money doesn't reach the needy, according to Prashant Singh, director, Octagon, a sports and entertainment marketing company.


Football__ratio

Former India captain Baichung Bhutia had earlier said more clubs will meet the fate of Mahindra United and JCT unless the All India Football Federation, the game's governing body in India, finds ways to make them better commercial entities. He said the absence of a fanbase was the undoing of those clubs.

On both counts, Bhutia was spot on. India is watching football alright, but it is the foreign kind. Tam research says only 7.8 million watched I-League on TV compared with the 25.8 million who followed the English Premier League in the last season.

The difference is because Indian football is football in slow motion, according to Singh, partly because matches are played on grounds with blades of grass that are 6-8 inches high.

In some I-League matches last season, the turnout at stadia was as low as 50, again a commentary on the quality of the game in India. The low attendance is a big blow to clubs, given that gate revenues form a lion's share of their paltry revenues.

Most clubs are hardly run as commercial enterprises. Unlike in the West, no club in India owns a stadium. Few are ready to host matches. Clearly, the culture of football clubs as they exist overseas is missing in India. Clubs around the world feed their national teams with players. It is the opposite in India.

One reason why JCT and Mahindra United folded was their reluctance to accept sponsorship, according to a person familiar with the matter. Representatives of the groups were unavailable for comment.


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News Network
June 3,2020

Colorado, Jun 3: Formula One boss Chase Carey has said that races will go ahead even if a driver tests positive for coronavirus.

His remarks come as organisers revealed a revised 2020 calendar and the schedule for the first eight races was put in the public domain.

"An individual having been found with a positive infection will not lead to a cancellation of a race. We encourage teams to have procedures in place so if an individual has to be put in quarantine, we have the ability to quarantine them at a hotel and to replace that individual," the official website of Formula One quoted Carey as saying.

"Some things we'd have to talk through and work through. The array of 'what ifs' are too wide to play out every one of them, but a team not being able to race would not cancel the race. I do not think I could sit here and lay out the consequences," he said.

Carey added the organisers will be having the necessary procedures in place so that the race does not get cancelled if a driver ends up testing positive for coronavirus.

"But we will have a procedure in place that finding infection will not lead to a cancellation. If a driver has an infection, teams have reserve drivers available," Carey said.

"We would not be going forward if we were not highly confident we have necessary procedures and expertise and capabilities to provide a safe environment and manage whatever issues arrive," he added.

The Formula One 2020 season will be beginning with the Austrian Grand Prix in July.

F1 currently expects the opening races to be closed events but hopes that fans will be able to attend again when it is safe to do so.

The season will kick off with the Austrian Grand Prix at the Red Bull Ring on July 5, followed a week later by a second race on the same track.

The Hungarian Grand Prix will follow a week after that, before a break. There will be then two back to back races at Silverstone, followed by the Spanish Grand Prix in Barcelona.

The Belgian Grand Prix will follow that, with the Italian Grand Prix at Monza a week later on September 6.

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Agencies
January 11,2020

London, Jan 11: Former cricketer Sachin Tendulkar's famous lap around the Wankhede Stadium after the World Cup 2011 win has been nominated in Laureas's list for the most inspiring sporting event in the last twenty years.

The moment featuring Tendulkar has been described as "Carried on the shoulders by a nation".

On his sixth attempt at the World Cup and with India not having won the competition since 1983, Tendulkar finally became a part of the team that lifted the coveted trophy. Carried on the shoulders of the Indian team, he made a lap of honour, shedding tears of joy after the victory was sealed in his home city.

The 2011 World Cup was also the first time, in which a host nation ended up winning the trophy.

Apart from Tendulkar, England's Andrew Flintoff is the only other cricketer to feature in the list. In 2005, England managed to defeat Australia in an Ashes Test, but Flintoff chose to first shake hands with Brett Lee rather than celebrate with his side.

Matthias Steiner (weightlifting), Natalie du Toit (swimming), Sky Brown (skateboarding), Alistair and Jonathan Brownlee (triathlon), Xia Boyu (mountaineering) have been nominated in the list.

Female tennis stars also feature in the list for coming up with an equal play, equal pay campaign. After pressure from Venus Williams and others, Wimbledon announced that female tennis players would receive prize money equal to the men's.

German international footballer Miroslav Klose was playing for Lazio in Italy's Serie A in 2012 against Napoli when he rose for a ball in the early moments of the game.

The ball came spiraling off his hand and skirted into the back of the net and a goal was awarded. While most players would carry on as if nothing had happened, Klose was honest with the referee and admitted that he handled the ball.

As a result, he also finds a place on the list.

The Laureus Sporting Moment Award celebrates the moments where the sport has unified people in the most extraordinary way.

This campaign has shortlisted 20 sporting stories from the last 20 years that have left their mark on the world.

The winner will be decided on the basis of public voting. It has already started, and the final date to cast the vote is February 16.

Finally, the result will be declared on February 17.
With three knock-out rounds, the top-20 moments will be whittled down to ten then five, with the top-five moments going head-to-head.

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Agencies
August 5,2020

New Delhi, Aug 5: As Prime Minister Narendra Modi laid the foundation stone for the Ram Temple in Ayodhya, Bollywood celebrities have taken it to their social media platforms to express their excitement and shared their thoughts.

Taking to Twitter handle, senior Bollywood actor Anupam Kher extended his best wishes to his legion of followers for the Ram Janmabhoomi Pujan.

While 'Masti' actor Riteish Deshmukh, on the micro-blogging site tweeted multiple hashtag 'Jai Shree Ram' to mark the historic day.

'Queen' actor, Kangana Ranaut's official Twitter handle team wrote: "What could not happen in 500 years happened this year.... this is not picture of the day but the moment of many centuries #JaiShreeRam #RamMandirAyodhya"

Actor Kirron Kher, legendary singer Lata Mangeshkar, filmmaker Ashok Pandit and others also marked the day and expressed their excitement.

Earlier, evergreen star Hema Malini, through an audio recording congratulated the devotees of Lord Ram on the occasion.

The Mathura MP expressed her excitement on the foundation stone-laying ceremony of the much-awaited Ram Temple.

Prime Minister Narendra Modi performed the special Bhoomi Poojan at Ayodhya ahead of the foundation stone laying ceremony.

He also released a commemorative postage stamp on 'Shree Ram Janmabhoomi Mandir'. Earlier, Prime Minister Modi had offered prayers at the Hanuman Garhi Temple in Ayodhya.

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