Interest in Dempo: Can Shah Rukh Khan save the football business in India?

June 10, 2012

Sharukh_Football_Craze

Actually, our association with football has long played out like a match that promised much but displayed only flashes of brilliance.

A brilliant moment would be the inaugural Premier League Soccer in Kolkata last year, but soon after a setback, much like an ugly tackle that breaks the rhythm of play, would arrive in the form of a free fall in rankings. Khan's entry might restore parity to Indian football, say experts.

The reason is that the business of football in India is in a shambles. In the past two years, two clubs - JCT FC and Mahindra United - were disbanded after they became commercially unviable. Incumbents are not faring any better - participants in the I-League, the top-tier Indian club format, are not making money.

Shrinivas Dempo, chairman of the Dempo Group of Companies, says no club in India is even close to a break-even.

Liquor tycoon Vijay Mallya's UB Group is said to be having second thoughts about sponsoring two Kolkata clubs, Mohun Bagan and East Bengal.

Telecom major Bharti Airtel, which once harboured ambitions to develop football in India, is today promoting the game in Africa.

Football


*UB is principal sponsor of Mohun Bagan and East bengal, not a promoter All these teams participate in the I-League, the top-tier club format in India

Poor Business

Owners are still keeping their clubs afloat, but with minimal returns and rising costs, (see Costs of Running an I-League Team) they might as well be investing in a government welfare scheme where the money doesn't reach the needy, according to Prashant Singh, director, Octagon, a sports and entertainment marketing company.


Football__ratio

Former India captain Baichung Bhutia had earlier said more clubs will meet the fate of Mahindra United and JCT unless the All India Football Federation, the game's governing body in India, finds ways to make them better commercial entities. He said the absence of a fanbase was the undoing of those clubs.

On both counts, Bhutia was spot on. India is watching football alright, but it is the foreign kind. Tam research says only 7.8 million watched I-League on TV compared with the 25.8 million who followed the English Premier League in the last season.

The difference is because Indian football is football in slow motion, according to Singh, partly because matches are played on grounds with blades of grass that are 6-8 inches high.

In some I-League matches last season, the turnout at stadia was as low as 50, again a commentary on the quality of the game in India. The low attendance is a big blow to clubs, given that gate revenues form a lion's share of their paltry revenues.

Most clubs are hardly run as commercial enterprises. Unlike in the West, no club in India owns a stadium. Few are ready to host matches. Clearly, the culture of football clubs as they exist overseas is missing in India. Clubs around the world feed their national teams with players. It is the opposite in India.

One reason why JCT and Mahindra United folded was their reluctance to accept sponsorship, according to a person familiar with the matter. Representatives of the groups were unavailable for comment.


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Agencies
June 4,2020

Bengaluru, Jun 4: Indian men's hockey team defender Harmanpreet Singh is delighted and honoured to be nominated for the Arjuna Award by Hockey India.

The Indian women's hockey team captain Rani Rampal has been nominated for the prestigious Rajiv Gandhi Khel Ratna Award while her compatriots Vandana Katariya, Monika and Harmanpreet Singh have been nominated for the Arjuna Award.

"I was extremely delighted to hear the news. It's an honour to be nominated for the Arjuna Award and I am sure the nomination will motivate me to perform even better in the upcoming years. All of us have received tremendous support from Hockey India over the years and I was extremely happy to know that Rani has been nominated for the Rajiv Gandhi Khel Ratna Award and Vandana Katariya and Monika have been nominated for the Arjuna Award. They have put up some brilliant performances in the recent past and I would like to extend my congratulations to them," Harmanpreet said.

The 24-year-old dragflick sensation stepped up his role in the team and shouldered the responsibility of vice-captain with aplomb. As a defender-dragflicker, he was instrumental in the team's winning performance in the FIH Series Finals in Odisha. At the Tokyo 2020 Olympics Test Event, he captained the team to victory in the absence of Manpreet Singh who was rested for the tournament.

Harmanpreet was also part of the Indian team that won the FIH Hockey Olympic Qualifiers against Russia last year. Harmanpreet said that he has been able to perform for the team only because of the support he has received from his teammates.

"I am very happy with the way I have been contributing to the team in the last couple of years. However, I have been able to come up with the goods only because of the way my teammates have supported me. Hockey is a team sport and all of us ensure that we are contributing to the team's cause in some way or the other. If we score a goal, then it's not only the goal scorer, who takes the credit, but the entire team is credited for a particular effort," said the defender.

Harmanpreet added that booking a place in the Tokyo Olympic Games was the biggest achievement for the team in 2019.

"It was simply amazing to qualify for the Tokyo Olympics in front of our home crowd last year. I will cherish the memory forever. The balance of our side was fantastic and everyone chipped in to make the tournament a memorable one. Now, we will give everything we can to come up with great results at the Olympics next year. It's our sole target at the moment and all of us are up for the challenge. Hopefully, we will become a much better side once we play our first match in Tokyo," he said.

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Agencies
March 25,2020

Lausanne, Mar 25: The World Archery has hailed as a 'brave decision' the International Olympic Committee (IOC) move to postpone the 2020 Tokyo Olympics until next year due to coronavirus pandemic.

"We commend the conscientious and brave decision taken by Tokyo 2020 and the International Olympic Committee to delay this summer's Games in the face of an unprecedented challenge to humanity," Ugur Erdener, the World Archery president, said in an official statement.

The decision to postpone the Summer Olympics was confirmed by the IOC, on Tuesday, after the organising body for the event and Japan's Prime Minister Shinzo Abe agreed to reschedule the quadrennial event in view of the COVID-19 pandemic.

"This is not an easy situation, especially for the athletes who had been training hard for Tokyo 2020. I hope that everyone understands why this decision has been made and I urge archers around the world to retain hope and reset for this new timetable," he added.

The IOC has, however, said that the original name of Tokyo 2020 will remain intact irrespective of the fact that it will take place next year.

The Tokyo Olympic Games were slated to be held from July 24 to August 9.

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News Network
February 2,2020

Mount Maunganui, Feb 2: India registered a rare 5-0 whitewash against New Zealand after notching up a seven-run win in the fifth and final T20 International at Bay Oval here on Sunday.

Electing to bat, India posted 163 for three, riding on Rohit Sharma's 60 off 41 balls and a 33-ball 45 from K L Rahul.

The visitors then restricted the hosts to 156 for nine with Jasprit Bumrah claiming three wickets for 12 runs.

Chasing the target, the Black Caps were tottering at 17 for three in 3.2 overs.

Tim Seifert (50) and Ross Taylor (53) then added 99 runs for the fourth wicket as New Zealand recovered to 116.

Seifert clobbered a 30-ball 50 studded with five fours and three sixes, while Ross Taylor hit two sixes and five fours in his 47-ball 53-run innings.

However, once Seifert was dismissed in the 13th over, the hosts suffered a collapse, losing five wickets, including Taylor, for 25 runs to loss the plot in the end.

Brief Score:

India: 163 for 3 in 20 overs (Rohit Sharma 60; S Kuggeleijn 2/25)    

New Zealand: 156 for 9 in 20 overs (Ross Taylor 53, Tim Seifert 50; Jasprit Bumrah 3/12).

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