Interest in Dempo: Can Shah Rukh Khan save the football business in India?

June 10, 2012

Sharukh_Football_Craze

Actually, our association with football has long played out like a match that promised much but displayed only flashes of brilliance.

A brilliant moment would be the inaugural Premier League Soccer in Kolkata last year, but soon after a setback, much like an ugly tackle that breaks the rhythm of play, would arrive in the form of a free fall in rankings. Khan's entry might restore parity to Indian football, say experts.

The reason is that the business of football in India is in a shambles. In the past two years, two clubs - JCT FC and Mahindra United - were disbanded after they became commercially unviable. Incumbents are not faring any better - participants in the I-League, the top-tier Indian club format, are not making money.

Shrinivas Dempo, chairman of the Dempo Group of Companies, says no club in India is even close to a break-even.

Liquor tycoon Vijay Mallya's UB Group is said to be having second thoughts about sponsoring two Kolkata clubs, Mohun Bagan and East Bengal.

Telecom major Bharti Airtel, which once harboured ambitions to develop football in India, is today promoting the game in Africa.

Football


*UB is principal sponsor of Mohun Bagan and East bengal, not a promoter All these teams participate in the I-League, the top-tier club format in India

Poor Business

Owners are still keeping their clubs afloat, but with minimal returns and rising costs, (see Costs of Running an I-League Team) they might as well be investing in a government welfare scheme where the money doesn't reach the needy, according to Prashant Singh, director, Octagon, a sports and entertainment marketing company.


Football__ratio

Former India captain Baichung Bhutia had earlier said more clubs will meet the fate of Mahindra United and JCT unless the All India Football Federation, the game's governing body in India, finds ways to make them better commercial entities. He said the absence of a fanbase was the undoing of those clubs.

On both counts, Bhutia was spot on. India is watching football alright, but it is the foreign kind. Tam research says only 7.8 million watched I-League on TV compared with the 25.8 million who followed the English Premier League in the last season.

The difference is because Indian football is football in slow motion, according to Singh, partly because matches are played on grounds with blades of grass that are 6-8 inches high.

In some I-League matches last season, the turnout at stadia was as low as 50, again a commentary on the quality of the game in India. The low attendance is a big blow to clubs, given that gate revenues form a lion's share of their paltry revenues.

Most clubs are hardly run as commercial enterprises. Unlike in the West, no club in India owns a stadium. Few are ready to host matches. Clearly, the culture of football clubs as they exist overseas is missing in India. Clubs around the world feed their national teams with players. It is the opposite in India.

One reason why JCT and Mahindra United folded was their reluctance to accept sponsorship, according to a person familiar with the matter. Representatives of the groups were unavailable for comment.


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News Network
June 22,2020

New Delhi, Jun 22: Claiming to be saddled with faulty equipment from China, the Indian Weightlifting Federation (IWLF) on Monday called for a boycott of sports apparatus made in that country after the violent face-off in eastern Ladakh killed 20 Army personnel last week.

The IWLF ordered four weightlifting sets, comprising barbells and weight plates, from Chinese company 'ZKC' last year. The body said that the equipment turned out to be faulty and the weightlifters are no longer using them.

"We should boycott all Chinese equipment. The Indian Weightlifting Federation has taken the decision that it will not use any equipment made in China," IWLF secretary general Sahdev Yadav said.

The IWLF, in a letter, has informed the Sports Authority of India (SAI) about its decision to stop using any equipment made in China.

"In a letter to SAI we have written that IWLF won't be using the Chinese equipment," he said.

"In future also we will not use made in china sets. We will use sets made by Indian origin companies or any other company but not from China," Yadav added.

National coach Vijay Sharma revealed that the plates were found to be sub-standard when the lifters started training again earlier this month following the easing of the COVID-19 lockdown restrictions.

"The sets were spoilt. We can't use them now," Sharma said.

"All the weightlifters in the camp are against China. They have stopped using Chinese apps like Tik Tok. Even while ordering things online, they check where the product has been manufactured," he added.

Asked why the sets were even ordered, Sharma said they had no option as the equipment from China is to be used in the Tokyo Olympics and lifters needed to be familiar with it.

"We had ordered four sets from China for Olympic training a year ago. Now, since we have resumed training post the lockdown we haven't used them. All the lifters are against the use of Chinese equipment," he said.

He said equipment was ordered from China for the first time.

"We don't order equipment from China as the quality is very bad. This was the first time we got it."

The weightlifters are currently training with equipment made in Sweden.

"Post the lockdown we started training on sets from Swedish company 'ELICKO'. SAI has issued 10 sets for us. The main training takes place with those. Maximum international competitions have sets from ELICKO," Sharma said.

Yadav also said that there are ready alternatives to Chinese equipment.

"We have a lot of alternatives. We already have good Indian sets and we also have equipment from Sweden. We will use that, why should we use Chinese?" Yadav said.

Calls to boycott China-made goods erupted across India after the Galwan valley clash last Monday. It was the most violent face-off between the troops from the two countries in more than four decades.

The Indian Olympic Association (IOA) has said it is open to boycotting Chinese products in the wake of the incident.

The BCCI will also review IPL's sponsorship deals, including the title deal with Chinese mobile manufacturing company Vivo later this week.

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News Network
March 23,2020

Colombo, Mar 23: Sri Lankan batting great Kumar Sangakkara has said he is currently in self-quarantine, following his government's guidelines for those recently returning from Europe, which has now become the epicentre of the COVID-19 pandemic.

The authorities are concerned over people returning from the most-affected COVID-19 countries in Europe not registering with the police and practising isolation.

"I have no symptoms or anything like that, but I'm following government guidelines," Sangakkara told News First.

"I arrived from London over a week ago and the first thing was there was a news bulletin saying that anyone who had travelled from within March 1 to 15 should register themselves with the police and undergo self-quarantine. I registered myself with the police."

The former captain said this even as the government confirmed there have been at least three cases of recent returnees attempting to hide the novel coronavirus symptoms from authorities.

Both Sangakkara and his former teammate Mahela Jayawardene have been active on social media, urging Sri Lankans to avoid panic and to exercise proper social distancing, as the country went into curfew on Friday evening.

Sri Lanka has so far reported more than 80 active COVID-19 positive cases in the country.

Across the world, the number of infected has crossed three lakh besides a death toll of more than 14,000 people.

Meanwhile, former Australia pacer Jason Gillespie has also gone into a two-week isolation after returning from the United Kingdom.

Gillespie, who is the head coach at Sussex, had been in Cape Town with the team for a pre-season tour, which was cut short as a result of the coronavirus outbreak.

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News Network
June 10,2020

New Delhi, Jun 10: Former India skipper Rahul Dravid has praised the batting of MS Dhoni during the backend of a match, saying that the wicket-keeper often played during the period as if the result did not really matter to him.

Dravid also said that in pressure-cooker situations, not worrying about consequences can help players bring out the best in themselves.

"You watch MS Dhoni play during the backend of a match when he was at his best, you always felt like that he is doing something really important to him but he is playing it like the result does not really matter to him," Dravid told Sanjay Manjrekar during a videocast hosted by ESPNCricinfo.

"I think you need to have that or you need to train for it. It is a skill that I never had. The consequences of any decision mattered to me. It would be interesting to ask MS Dhoni that is this something that has come naturally to him or did he work on this during his career," he added.

Dhoni made his ODI debut against Bangladesh in 2004, but he truly arrived in the series against Pakistan in 2005 when he scored 148 runs in the second ODI of the six-match series at Vishakapatnam.

He is the only captain to win all major ICC trophies (50-over World Cup, T20 World Cup, and Champions Trophy). Under his leadership, India also managed to attain the number one ranking in Test cricket.

He first led an inexperienced Indian side to the T20 World Cup triumph in 2007. He then took over ODI captaincy, but he had to wait for leading the Test side as Anil Kumble was doing the duties in the longest format.

Over his career, Dhoni has been reowned for his finishing skills and he is often viewed as the best finisher that the game has ever seen.

In December 2014, Dhoni announced his retirement from the longest format of the game.

Then in 2017, Dhoni handed over the captaincy reins to Virat Kohli in the 50-over format.

Dhoni was slated to return to the cricket field on March 29 in the IPL's opening match between CSK and Mumbai Indians. However, the tournament has been suspended indefinitely as a precautionary measure against coronavirus.

Thirty-eight-year-old Dhoni has been currently enjoying some time away from the game. He last played competitive cricket during the 2019 World Cup.

Dhoni recently had to face criticism for his slow batting approach during India's matches.

Earlier this year, Dhoni did not find a place in the list of BCCI's centrally contracted players from October 2019 to September 2020.

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