We believe in IPL property: Pepsi

November 22, 2012

pepsi

Mumbai, November 22: After Pepsi won the Indian Premier League title sponsorship rights for Rs 396 crore for the next five years starting 2013, Pepsico vice-president (marketing) Deepika Warrier defended the price of the deal. "We really believe in this property and we really believe that this is a big brand that the BCCI has been able to build. It's a brand that rivals sporting brands across the world. I think it's an absolutely game-changing format," Warrier said.

IPL's initial title sponsor DLF had won the rights in 2008 for Rs 200 crore, payable at Rs 40 crore per year over a period of five years. Pepsi will now pay Rs 396 crore over the next five years at Rs 79 crore per year. With the tournament now being telecast in over 192 countries, as claimed by BCCI, sponsors believe it is now a good platform for international branding and are confident of returns.

IPL commissioner Rajeev Shukla dismissed talk that the board had waited a long time to get the auction going, saying this was just media speculation.

King XI fined for not legitimizing their team

New Delhi: Kings XI Punjab was fined Rs One crore by the IPL for transferring the stakes of the owners to a company which was formed without informing the Indian cricket board. According to a source, this arrangement was reached during the then IPL chairman Lalit Modi's tenure and the current administrators took a strong note of the 'irregularity.'

"The first owners formed a company and transferred the shares without informing the board. This was not a legitimate thing to do. Now, they are legitimate owners of the team and will be a part of the IPL 6," the source told TOI.

IPL 6 players auction in January 2013

The players auction for the sixth edition of IPL will be held in January next year either in Chennai or Kolkata. According to sources in the IPL, the auction would take place either on January 12 in Chennai or eight days later in Kolkata. This was decided by the governing council of the IPL.

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June 9,2020

Bengaluru, Jun 9: Former India skipper Rahul Dravid has said that Virat Kohli understands that the real respect for him as a cricketer will come through success in the longest format of the game.

Dravid, popularly known as 'The Wall', also said that Test batsmanship has become exciting to watch now as batters play aggressive shots more often.

"I actually believe Test batsmanship has become more exciting than before, the aggressive element of Test batsmanship is going forward, players are playing shots and it is good to see, a good thing for India is Virat Kohli really values Test cricket, he understands that the real respect for him as a cricketer will come from his success in Test cricket," Dravid told Sanjay Manjrekar in a videocast hosted by ESPNCricinfo.

He also said that defensive batting in cricket is not irrelevant, but added that players can have successful careers without having a good defensive technique.

"I don't think it is becoming irrelevant, maybe the value of defensive batting is not the same as it was a generation ago, it can never become irrelevant, I think you still need to defend your wicket if you want to score suns, I feel now you can survive without a good defensive technique in cricket," Dravid said.

"Today, you do not need to have a good Test career to have a successful career, look at the best players in the world today, a lot of them have a good defensive technique and they can play out difficult periods of the game," he added.

The 47-year-old Dravid also said that all young players want to represent their country in all three formats during their initial days, but eventually, they become realistic as time passes by.

"I would say in my interaction with the younger players, everyone's hero is someone who has succeeded in all formats of the game. I think all players start off wanting to play all formats, but then guys get a little realistic about their careers, superstars of the game will still want to play to all formats of the game," Dravid said.

Dravid is the only player in the history of cricket to be involved in two 300-plus ODI partnerships.

He played 164 Tests, 344 ODIs and one T20I for India. Dravid had announced his retirement from international cricket in March 2012.

He finished his career with 48 international centuries.

He has also coached the Indian junior sides (India U-19 and India A) and he is now the head of the National Cricket Academy (NCA).

Dravid has also led the side during his playing days and under his leadership, the side had managed to register their first Test series win in England.

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June 10,2020

Jun 10: "It is never too late to fight for the right cause," said opening batsman Chris Gayle as he came out in support of former T20 World Cup-winning skipper Darren Sammy. The debate around racism in sport has kickstarted once again after former Windies T20 World Cup-winning skipper Darren Sammy alleged racism during his stint with SunRisers Hyderabad in the 2014 Indian Premier League. Taking note of Sammy's revelation, Gayle tweeted: "It's never too late to fight for the right cause or what you've experienced over the years! So much more to your story, @darensammy88. Like I said, it's in the game".

Earlier, Gayle had also revealed that he too has been a victim of racism, and added that racism is something that has been bothering cricket as well.

On Tuesday, Sammy had released a video specifying that the racial slurs against him were used within the SunRisers camp.

"I have played all over the world and I have been loved by many people, I have embraced all dressing rooms where I have played, so I was listening to Hasan Minhaj as to how some of the people in his culture describe black people," Sammy said in a video posted on his Instagram account.

"This does not apply to all people, so after I found out a meaning of a certain word, I had said I was angry on finding out the meaning and it was degrading, instantly I remembered when I played for SunRisers Hyderabad, I was being called exactly the same word which is degrading to us black people," he added.

Sammy said that at the time when he was being called with the word, he didn't know the meaning, and his team-mates used to laugh every time after calling him by that name.

"I will be messaging those people, you guys know who you are, I must admit at that time when I was being called as that word I thought the word meant strong stallion or whatever it is, I did not know what it meant, every time I was called with that word, there was laughter at that moment, I thought teammates are laughing so it must be something funny," Sammy said.

The former Windies skipper has been a vocal supporter of the protests that are currently going on in the United States over the death of an African-American man named George Floyd.

Sammy had also made an appeal to the ICC and other cricket boards to support the fight against social injustice and racism.

Ever since the demise of Floyd, protests erupted from the demonstrations in cities from San Francisco to Boston.

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June 24,2020

New Delhi, Jun 24: Star Bangladesh all-rounder Shakib Al Hasan deeply regrets his "silly mistake" of not reporting a corrupt approach by an Indian bookie to the ICC, leading to his one year suspension from the game.

Shakib was banned for two years, one year of it suspended, for failing to report corrupt approaches during an IPL edition by an alleged Indian bookie named Deepak Aggarwal.

"I took the approaches too casually When I met the anti-corruption guy and told them and they knew everything. Gave them all the evidence and they knew everything that happened," Shakib told Harsha Bhogle on 'Cricbuzz in Conversation'.

"To be honest, that's the only reason I was banned for a year, otherwise I'd have been banned for five or 10 years," he added on the ICC's investigation.

The 33-year-old, who was in brilliant form before the ban, amassing 606 runs in the 2019 World Cup in the UK, said he regrets how he went about the situation.

"But I think that was a silly mistake I made. Because with my experience and the amount of international matches I've played and the amount of ICC's anti-corruption code of conduct classes I took, I shouldn't have made that decision, to be honest."

Lesson learnt, Shakib's advice to all young criceters is to never take any such message lightly.

"I regret that. No one should take such messages or calls (from bookies) lightly or leave it away. We must inform the ICC ACSU guy to be on the safe side and that's the lesson I learnt, and I think I learnt a big lesson," he added.

The all-rounder, whose ban ends on October 29, said he became a bit arrogant and never felt he was doing anything wrong by not reporting the bookie's approach immediately.

"Because you do most things right in your life, you tend to get arrogant with some decisions. You may not realise but you're doing wrong by the books. It never came to my mind that I am doing something wrong

"It was just a feeling of 'okay, what's going to happen, leave it' and I continued with my life. But that's the mistake I made. And that happens," Shakib said.

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