Shit happens: Angry on Surf Excel’s Hindu-Muslim amity ad, saffronists target Microsoft Excel!

News Network
March 12, 2019

Newsroom, Mar 12: Enraged by the detergent brand Surf Excel’s latest advertisement which promotes Hindu-Muslim communal amity, dozens of online Hindutva activists have mistakenly taken revenge against software giant Microsoft’s Excel.

The ad that promotes Surf Excel’s ‘Daag acche hai’ campaign has also divided social media. While some people are praising Surf Excel for the advertisement, the ad has not gone well with others.

The one-minute-long ad features a young Hindu girl, dressed in a white T-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'daag acche hain' (stains are good). Agar kuch achha karne mein daag lag jaaye toh daag achhe hain (Stains that come as a part of a good deed are good stains), goes the tagline.

With the advertisement, Hindustan Unilever, owner of Surf Excel, tries promoting religious harmony and bringing people together with the power of colours.

Released on February 27, the video has already managed to gather around eight million views on YouTube. On Twitter, however, the campaign has faced the wrath of users who feel that the ad is 'Hindu phobic' and controversial and wants to showcase that Namaaz is more important than Holi.

The Hindutva chauvinists offended by the advertisement have already taken to Facebook and Twitter to demand the boycott of the Surf Excel brand and HUL. While hashtags like #BoycottSurExcel and #BoycottHindustanUnilever have been trending on social media since past couple of days, many people have now started to ‘downrate’ the Microsoft Excel app on Google’s app store.

Several new reviews on the Google Play can be seen as terming the Microsoft Excel app as “anti-national”. Also, there is a sudden surge of 1-star ratings of the app on Google Play with reviews like “boycott Surf Excel”. The Microsoft Excel app, goes without saying, has nothing to do with Surf Excel or HUL or the content of the recent Holi advertisement itself.

This isn’t the first time that an app has seen its ratings plummet due to the anger of Google Play users. In the past, Snapdeal and Snapchat have seen their ratings on the Google Play store affected by angry users.

Comments

Khasai Khane
 - 
Sunday, 17 Mar 2019

 SHIT HAPPENS? Am I reading a news or something else?  Have some editorial ethics. Who uses metaphors like these in a daily news?

 

kumar
 - 
Thursday, 14 Mar 2019

These sanghese are always anti natinal and any communal harmony.  They never supported freedom of india from british and still disrespect Constitution.  They are loft over waste in india by British.   Sanghis aloways coordinated wth british and were agents giving secrets about meeting of freedm fighgters.   British massacred thusands of people in jalianwala baugh and the informatin about the gathering was given to british by these gaddars.   Same blood is still running in them.  They treat the first indian terrorist Naturam Godse as their  God.   These gaddars should be give good lesson by all the peace lovers and nationalists.   

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News Network
May 1,2020

Bengaluru, May 1: The Karnataka government on Friday issued a show cause notice to an IAS officer over his recent tweet about coronavirus-cured Tablighi Jamaat members donating plasma for treatment of other patients.

The officer, Mohammad Mohsin, was in the news last year after the Election Commission suspended him for trying to inspect Prime Minister Narendra Modi's helicopter during his visit to Odisha in April. He was deployed as a poll observer.

"More than 300 Tablighi Heroes are donating their plasma to serve the country in New Delhi only. What about? #Godi Media? They will not show the works of humanity done by these heroes," Mohsin said in a tweet on April 27.

A 1996 batch IAS officer from Karnataka cadre hailing from Bihar, Mohsin is currently serving as a secretary in the Backward Class Welfare Department.

The state government said the show cause notice has been issued to the officer in connection with his tweet.

"The adverse coverage this tweet has got in the media has been taken note of seriously by the government, given the serious nature of COVID-19 and the sensitivities involved," the notice, which was accessed by PTI, stated.

The government has sought a written explanation from the officer within five days for violating the All India Services (Conduct) Rules, 1968.

It warned of action against Mohsin as per the All India Services (Discipline and Appeal) Rules, 1969 if he fails to submit his reply before the deadline.

"The Karnataka government has made it clear that it would not hesitate to act even against powerful functionaries if their actions are damaging to the harmony in the state at a time when all are united in fighting COVID-19," a senior state bureaucrat said.

The Tablighi Jamaat, an Islamic missionary group, shot into the limelight early this year after thousands of its members who attended a congregation in south Delhi's Nizamuddin in March tested positive for coronavirus.

After attending the event, the group's members travelled to various parts of the country, with many of them carrying the virus.

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News Network
January 10,2020

Mangaluru, Jan 10: To mark the Karavali Utsav the district administration held a colourful procession from Nehru Maidan to Karavali Utsav Grounds Lalbagh here on Friday.

The colourful procession was inaugurated by the District Minister In-charge Kota Srinivas Poojary by lighting the traditional lamp along with other dignitaries. Various troupes from all over the state are participating in the procession from Nehru Maidan to the Karavali grounds.

Addressing the gathering Kota Srinivas Poojary said, “Karavali Utsav is a meaningful festival. The Tradition and culture of Dakshina Kannada is very meaningful. By organizing Utsav’s we are highlighting our tradition and Culture to national and international levels.

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News Network
July 5,2020

Tirupati, Jul 5: The Karnataka government will soon build a massive pilgrim amenities complex and marriage hall at Tirumala, the hill abode of Lord Venkateswara, at an estimated cost of Rs 200 crore, a temple official said here on Saturday.

The state would soon submit a blueprint for the construction of the Rs 200 crore mega complexes to the Tirumala Tirupati Devasthanams (TTD) that governs the hill shrine, the official said.

Consequently, based on the designs, TTD would construct the complexes with the given fund and after completion, they would be handed over to the Karnataka government, he said.

Karnataka Chief Minister BS Yediyurappa would lay the foundation stone for the mammoth complexes on the hills some time next month, he said.

Andhra Pradesh Chief Minister Y S Jagan Mohan Reddy is likely to take part in the programme, he added.

Comments

Ahmed Ali k
 - 
Sunday, 5 Jul 2020

Dear Sir,   

 

 

Keep aside all these type of extra expenditure like spending for statues, monuments, pilgrim amnesties etc.

 

During this period of virus pandamic, please use all these amount for medicines, medical facilities, food and development of the state.  We are facing shortage of medical facilites and the people are dying on the road by not getting a bed in the hospital.  Please use these amounts for the same.  During this Pandemic not even hindu brothers also accept this offer.  Leave all vote politics and concentrate to develop the state.

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