Deepika Padukone's brand value is highest among Bollywood stars

Agencies
January 11, 2019

New Delhi, Jan 11: As per a leading website, Bollywood's leading lady Deepika Padukone scores the highest brand value among Bollywood stars.

By all accounts, the brand value of India’s top celebrities and their level of engagement with a plethora of products and brands have been increasing over the years.

Deepika Padukone has secured a top position and becomes the only Bollywood actress with a brand worth of 102.5 million dollar, leaving behind all male celebrities.

In 2018, Deepika is the undisputed leader among Bollywood celebrity brands and has truly emerged as the queen of Bollywood Deepika began the year with a bang with the magnum opus 'Padmaavat'.

The actress not only won the hearts of the audience but also garnered rave reviews for her apt portrayal of Rani Padmini. As her film 'Padmaavat' entered the 300 crore club earlier this year, Deepika became the only actress to have shouldered a woman-led film to the coveted club. 

Deepika reclaimed her throne of the sexiest Asian Woman on the planet as the renowned UK based newspaper Eastern Eye crowned the actress in their annual list. 

Bagging the position for the second time in three years, Deepika has achieved the title soon after her marriage.

Emerging as the only woman to win a spot in the top five list of the richest Indian celebrities by Forbes, Deepika Padukone has set new precedents. 

Deepika is not only the highest paid actress in Bollywood currently but also the most commercially viable actress. 

Sizzling on the cover of GQ for the December edition, Deepika Padukone graced the first magazine after her wedding. The pictures have been soaring the temperatures owing to her oozing sexiness. 

Currently, Deepika is gearing up for her next film 'Chhapaak' based on true story of acid attack survival directed by Meghna Gulzar. 'Chhapaak' will be co-produced by Deepika Padukone.

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News Network
July 26,2020

Mumbai, Jul 26: Just days after actor Kangana Ranaut made some claims on Sushant Singh Rajput's suicide case and asked why the Mumbai police is not summoning some people of the Hindi film industry, Maharashtra Home Minister Anil Deshmukh on Sunday said that film director Mahesh Bhatt and Karan Johar's manager will be called for the questioning.

"Tomorrow Mahesh Bhatt will be called for questioning and we will later call Karan Johar's manager too. If required Karan Johar can also be called for the questioning in Sushant Singh Rajput case," he said while speaking to news agency.

A day Rajput's suicide, Kangana had released a two-minute video speaking highly of the deceased actor and accusing certain sections of the film industry for not acknowledging the star's talent.

Kangana had also claimed that some of the last social media posts by the actor made it evident that he was struggling to survive in the industry.

According to the police, statements of 39 people, including film critic Rajeev Masand, director-producer Sanjay Leela Bhansali, and filmmaker Aditya Chopra have been recorded in the investigation so far.

Rajput was found dead in his Mumbai residence on June 14.

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News Network
June 15,2020

Mumbai, Jun 15: Maharashtra police's cyber department has asked people to refrain from circulating online pictures of the body of actor Sushant Singh Rajput, who was found hanging in his apartment in Mumbai's Bandra area.

Terming it as a "disturbing trend", it warned that circulation of such pictures could attract legal action.

Rajput, 34, was found hanging in his apartment on Sunday, sending shockwaves rippling through the Hindi film industry and elsewhere.

Later, some people circulated pictures of the actor's body on social media platforms, following which the state police's cyber department said it was in "bad taste".

A disturbing trend has been observed on Social Media platforms by Maharashtra Cyber that pictures of deceased actor Sushant Singh Rajput are being circulated, which are disturbing and in bad taste," it tweeted late Sunday night.

"It is emphasised that circulation of such pictures is against legal guidelines and court directions, and are liable to invite legal action," it added.

Urging netizens to refrain from posting such photos, the cyber department said the pictures already circulated should be deleted henceforth.

"In the digital age, every piece of information we read or watch needs to be cross-checked, verified and we all have to be careful before believing or forwarding them," it said.

After the actor's death, police said no note was found at the spot.

Police sources also said they did not find any foul play in their initial investigation.

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News Network
March 21,2020

Mar 21: Singer Sonu Nigam has decided to extend his stay in Dubai as he believes travelling amid the coronavirus outbreak can put people around him at risk.

The singer was in the Himalayas earlier and wanted to come to Mumbai for a concert scheduled for March 6 but it got postponed due to COVID-19 pandemic.

He then decided to head to Dubai to be with his wife and son and has been there since a few weeks.

"I am fortunate that my wife and my son are in Dubai. My son studies here and I keep travelling here a lot, Dubai is like my second base. But my father, sister are alone in India. I wanted to come back to India and be at my father's side but I realised that if I do that, I'll be exposing him to the risk of me carrying this virus, who knows the extent of the danger," Sonu told

The 46-year-old singer said everybody is taking precautions and he wants to ensure that the health of those around him isn't at risk.

"I thought let's not outsmart the virus. I thought it's better for me to stay for a bit (till things go normal). Coming back to India, and then going in quarantine will still be a risk.

"I came to Dubai and I thought I'll be able to go back to India but I didn't know it's going to be such an issue eventually. But we are fine here."

On Friday, singer Kanika Kapoor become the first Bollywood celebrity to test positive for the deadly virus in the country and has said she is under complete quarantine and medical care.

The UP police later booked the singer for negligence and committing acts that are likely to spread disease dangerous to life after she attended at least three gatherings in Lucknow, including a party where political leaders were present.

When asked if his decision of staying back was in anyway related to what happened to Kanika, Sonu said that wasn't the case.

"The last time I was contemplating coming to India was on March 16 night, but thankfully my flight got cancelled. Then from March 17, there was this regulation from the government of India that you have to go on a self quarantine for 14 days, compulsorily. I decided I shouldn't take a chance. Being a potential carrier is the worst thing," he said

In Dubai, the singer said the family is taking extreme precautions.

"We all are being safe, staying indoors, not gathering with many people. Careless people shouldn't be around you at this point, people who are too brash, that 'oh nothing will happen.' I don't allow such people in my vicinity. I'm.very hygiene conscious anyway." said the singer.

Sonu said he will be conducting a live music concert on his social media on Sunday.

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