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Kohli beats Ronaldo, Messi to be sixth most marketable athlete in world

May 22, 2015

New Delhi, May 22: Indian cricket's pin-up boy and Test skipper Virat Kohli has been rated as the world's sixth most marketable athlete.

Kohli, currently leading Royal Challengers Bangalore in the Indian Premier League (IPL), is on the list of 50 athletes, who have been identified as commercially the most viable sportspersons, by SportsPro magazine on Thursday.

kohli marketable1

Canadian tennis player Eugenie Bouchard tops the list, followed by Brazilian football star Neymar and Masters golf champion Jordan Spieth.

Bouchard, 21, is winner of the Women's Tennis Asscociation's (WTA) Most Improved Player award for the 2014 season. She reached two Grand Slam semi-finals and the Wimbledon final last year.

Neymar is a two-time topper of the list, having taken the position in 2012 and 2013. Japanese tennis player Kei Nishikori was the highest new entry on the list at the eighth place.

Formula One racer Lewis Hamilton topped the list a year ago, but dropped to the fifth spot in this year's rankings.

Olympic sprint champion Usain Bolt headed the list in 2011 but has dropped to the 10th spot this year.

The list focuses on marketing potential over the next three years, with athletes from around the world ranked against criteria including age, home market, charisma, willingness to be marketed and crossover appeal.

"As ever, these rankings are not about pinpointing the most commercially valuable athlete in the world today, but rather they are an attempt to identify marketing potential over the next three years," James Emmett, SportsPro editorial director said in a statement on Thursday.

"Eugenie Bouchard has struggled on the court since a standout season in 2014. But she has time on her side, and all the attributes needed to succeed Maria Sharapova and Serena Williams as the face of the most commercially successful women's sport on the planet."

"There is debate every year about who does and doesn't make the list. Our underlying mission is always in identifying athlete marketing bets for the mid-term future. In other words, if you were a sponsor, which athletes are going to provide value for your marketing money, and help build your brand over the next three years?

We're finding the commercial stars of tomorrow, and they are not necessarily the commercial stars of today," he added.

Top 10 most marketable athletes

1. Eugenie Bouchard (Tennis)

2. Neymar (Football)

3. Jordan Spieth (Golf)

4. Missy Franklin (Swimming)

5. Lewis Hamilton (F1)

6. Virat Kohli (Cricket)

7. Stephen Curry (Basketball)

8. Kei Nishikori (Tennis)

9. Katarina Johnson-Thompson (Athletics)

10. Usain Bolt (Athletics)

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News Network
June 12,2020

New Delhi, Jun 12: The BCCI on Friday called off Indian cricket team's short tour of Zimbabwe in August due to the threat posed by the COVID-19 pandemic.

The announcement was on expected lines after Sri Lanka Cricket announced on Thursday that India's limited overs tour in June-July was postponed indefinitely.

"The Board of Control for Cricket in India (BCCI) on Friday announced that the Indian Cricket Team will not travel to Sri Lanka and Zimbabwe owing to the current threat of COVID-19," BCCI secetary Jay Shah said in a statement.

"Team India was originally scheduled to travel to the island nation from 24th June 2020 for three ODIs and as many T20Is and to Zimbabwe for a series comprising three ODIs starting 22nd August 2020," Shah added.

The Indian team is yet to resume training and the camp is unlikely to take place before July. The players will take around six weeks to be match-ready.

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News Network
April 30,2020

New Delhi, Apr 30: Indian skipper Virat Kohli on Thursday mourned the demise of veteran Bollywood actor Rishi Kapoor, called his death 'unreal and unbelievable' loss.

"This is unreal and unbelievable. Yesterday Irrfan Khan and today Rishi Kapoor ji. It's hard to accept this as a legend passes away today. My condolences to the family and may his soul rest in peace," Kohli tweeted.

Opening batsman Shikhar Dhawan also expressed his heartfelt condolences to the family and friends of the deceased.
"It's shocking to hear about the sudden demise of #RishiKapoor ji. My heartfelt condolences to his family and friends. May his soul rest in peace," Dhawan tweeted.

Earlier today, actor Amitabh Bachchan confirmed the news of the demise of the 67-year-old Rishi Kapoor. Rishi Kapoor was admitted to the Sir HN Reliance Foundation Hospital in Mumbai on Wednesday.

In September 2019, the veteran actor returned to Mumbai after staying in New York for almost a year for cancer treatment.

He was last seen in the 2019 film 'The Body' alongside Emraan Hashmi and Shobita Sobhita Dhulipala.

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News Network
April 24,2020

New Delhi, Apr 24: The International Cricket Council (ICC) on Friday extended wishes to the "most prolific batsman of all time" Sachin Tendulkar on his 47th birthday.

ICC took to Twitter and wrote: "Happy birthday to Sachin Tendulkar, the most prolific batsman of all time! To celebrate, we will give you the opportunity to vote for his top ODI innings in a bracket challenge! Stay tuned to join the celebrations."

The Maharashtra-born player had an illustrious career in the game, creating several records.
Tendulkar made his debut in Test cricket on November 15, 1989. In the same year on December 18, he played his first ODI match.

The legendary cricketer has the most number of runs in the longest format of the game, amassing 15,921 runs. Along the way, Tendulkar scored 51 Test centuries, most by any player.

Things are no different in ODI cricket as Tendulkar atop the list of most runs in this format as well. He has accumulated 18,426 runs in ODI which includes 49 tons.

Tendulkar represented the country in six World Cups during his career that lasted for 24 years. He was the part of the 2011 World Cup-winning squad.

This year, Master Blaster decided not to celebrate his birthday due to the ongoing coronavirus crisis in the country.

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